Product Marketing Manager - Commercial (Remote)

The Product Manager for DIGIDECK sits at the intersection of product, sales, and customer success, owning the strategy, positioning, and ongoing evolution of the DIGIDECK platform. You will act as the voice of the customer while partnering closely with internal teams to deliver a compelling, differentiated product experience, with AI as a core capability of both the product itself and the way you work.

Define and evolve DIGIDECK’s product vision, positioning, and roadmap, with a clear point of view on where AI creates differentiated customer value
Prioritize features and enhancements, including AI-powered capabilities (generation, summarization, personalization, analytics), based on customer needs, market trends, and business impact
Develop clear, compelling messaging and positioning for DIGIDECK, including how its AI capabilities translate into measurable customer outcomes
Ensure consistency across sales, marketing, and customer-facing materials, and set the bar for how we talk about AI responsibly and credibly
Customer & Market Insights
Gather and synthesize customer feedback, usage data, and market intelligence, using AI tools to accelerate research, surface patterns, and turn unstructured input (calls, tickets, transcripts) into actionable themes
Act as the internal advocate for customer needs
Partner with sales to create enablement materials, demos, and narratives, including AI-driven demo experiences that show prospects the product working on their data
Support deal strategy and help articulate value to prospects and clients
Drive adoption, retention, and expansion through product-led initiatives, including in-product AI features that shorten time-to-value
Performance & Optimization
Define and track key product and marketing metrics (adoption, engagement, revenue impact), including AI-specific metrics such as feature usage, output quality, and the lift AI features deliver versus non-AI baselines
Continuously test, learn, and optimize product and messaging strategies, leveraging AI to run experiments, draft variants, and analyze results faster
Use data to inform decisions and improve outcomes
Experience working with SaaS products or digital platforms (preferably in B2B environments)
~ Ability to translate complex product capabilities including AI capabilities, into clear customer value
~ Analytical mindset with comfort using data to drive decisions
~ Claude, ChatGPT, Gemini, Copilot, Cursor, NotebookLM, or equivalents) for research, writing, analysis, and prototyping—and able to point to concrete examples of how AI has changed how you work
Working understanding of how LLMs and generative AI products are built and shipped: prompting, context/retrieval (RAG), evaluation, hallucination and quality tradeoffs, latency and cost considerations, and basic guardrails
Experience shipping or contributing to at least one AI-powered feature or workflow, with a clear view of what worked, what didn’t, and what you’d do differently
Comfort prototyping with AI, building quick mockups, demos, or working prototypes using AI tools rather than waiting for engineering cycles
Awareness of the responsible-AI landscape: data privacy, IP and content provenance, bias, and how to communicate AI behavior honestly to customers