VP, Global Brands- Board Games

The Global Brand Team:

We run Hasbro's brands as six distinct businesses, each with a leader, an objective and the authority to pursue it. We decide what gets made, how it's promoted, where it gets sold and what gets dropped, and we answer for the result.

We are builders and operators in equal measure. The work spans the consumer insight that inspires the product line, the cost and price decisions that shape its margin, and the commercial execution that puts it in the hands of a fan. The job is to make the brands grow.

About the role:

We are seeking a Vice President, Board Games to own the global P&L, a portfolio that includes Monopoly, Jenga, Connect 4, The Game of Life, Operation, Clue and Twister. You will lead a team of twelve and report to the SVP, Global Brands.

This role owns Hasbro's physical board game portfolio, working with the teams who apply those brands in digital and other formats. It is based in Boston, Massachusetts, and onsite three days a week, Tuesday through Thursday. Expect to travel approximately 25% of the time.

This is a general management role. You own the revenue, the margin and the operating profit, and you hold the authority to allocate the investment behind them. The brand team reports to you directly, while other functions partner with you.

In your first year we expect you to land a credible multi-year plan for the portfolio, make explicit calls on which brands to grow and which to run for profit, and show measurable progress on both the top line and the margin.

A day in the life:

• Turn what you learn about players and shoppers into specific product, pricing, channel and new business opportunities.
• Build the innovation pipeline. Define the handful of big bets that set the tone for the line, and the smaller, faster tests that de-risk them.
• Set the consumer price point each item is designed for, and the cost structure that supports it. Allocate the investment across A&P, tooling and retail activation.
• Partner with Commercial on demand planning and forecast accuracy, and with Supply Chain on the productivity and inventory discipline that protects margin after the product is made.
• Read the global landscape and adjust the plan for it, including macroeconomic conditions, trade and tariff policy, input costs, retail consolidation and shifts in consumer spending across regions.
• Build and lead the team. Set direction people can act on, give candid feedback close to the moment, develop talent at every level, and create the conditions for people to do their best work.
• Represent the business to senior leadership and, when called on, to the Hasbro Board of Directors, with an honest read on performance and the plan.

What you'll bring:

• Direct ownership of a P&L at scale, including accountability for operating profit.
• 15+ years of progressive leadership experience in consumer products, toys and games, or a comparably branded and retail-driven business.
• A track record of setting multi-year portfolio strategy and choosing where not to invest.
• A history of reinventing established brands and building new ones, with innovation that moved a number. Demonstrated success turning consumer insight into products that reached market.
• Strong commercial judgment with major retailers, paired with enough command of product development,
• cost structure, supply chain and forecasting to challenge a plan.
• Substantial people leadership experience: building, developing and retaining teams at multiple levels.

Preferred Experience:

• Experience in board games, tabletop or hobby, or in brands that live at the intersection of retail, fandom and culture.
• Experience communicating a plan at the most senior levels, including to a board.