Quick overview
SeniorityMid Senior
Work modeRemote
LocationUnited States
Microsoft ExcelGoogle WorkspaceProcurementSalesforceMeta AdsProject Management
Job description
Job title: Paid Media Coordinator
Candidates NEED to be very strong in LinkedIn Ads and Campaigns. They NEED to come from tech and be very strong communicators.
We are seeking a highly motivated and organized Media Coordinator to join our team and support the growth of our AMER paid media and direct response activities. This role will focus on building paid social programs, supporting strategic media planning, and facilitating seamless collaboration among various stakeholders. The ideal candidate will have understanding of paid media channels, content syndication management, and direct buy management.
Top 3 Must Have Skills:
1.End-to-End Process & Vendor/Stakeholder Coordination" Proven ability to juggle multiple vendors and internal stakeholders simultaneously, overseeing timelines, creative deadlines, PO/procurement workflows, and documentation. Proactive communicator who flags issues before they become problems.
2. Paid Media Campaign Setup & Optimization: Hands-on experience with LinkedIn Campaign Manager (Boosted Posts, Conversation Ads, NAL/lookalike audiences), Meta Ads, content syndication, and direct buy activations. Must be able to set up, launch, and troubleshoot campaigns end-to-end with minimal guidance.
3. Advanced Data, Tracking & Reporting Skills: Strong Excel/Google Sheets skills (pivot tables, SUMIFs, VLOOKUPs). Must have hands-on experience managing UTM structures, QA-ing lead data in Salesforce, and producing clear performance reports with actionable insights.
● 4+ years of hands-on experience (Specifically from Tech/B2B) in digital advertising, particularly with platforms such as LinkedIn, Meta Ads (Hard requirements), Content syndication, DemandBase or other Programmatic DSPs
● Practical knowledge of campaign setup, management, and basic optimization in these channels.
● Bachelor’s degree in Marketing, Advertising, or a related field.
● Impeccable attention to detail and ability to manage multiple projects in a deadline-driven environment.
● Strong analytical skills with the ability to derive insights and narratives from data.
● Advanced Excel (Basic Proficiency) and Google Sheets skills, with knowledge of pivot tables, SUMIFs, VLOOKUPs, etc.
● Proven project management skills with the ability to balance short-term campaign planning and long-term strategic vision.
● Excellent written and interpersonal communication skills.
● Experience in the Financial Services and B2B industries.
● Understanding of testing principles and a disciplined approach to testing.Other Duties:Please note that this job description does not encompass all duties and responsibilities of the position.Duties, responsibilities, and activities may change at any time with or without notice.The successful candidate will display flexibility and a willingness to adapt to evolving business needs.
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