Sales Engineer

What We Value:

• Impact: You will own significant responsibility and have total ownership over your work. We stay lean and efficient, so your work directly impacts the product we ship every day.
• Simplicity: Complexity is a waste of time here—we take pride in building things that just work.
• Hard Work: Forget the glamorous research papers. We prioritize the hard work it takes to achieve real-world clarity and accuracy. You will innovate relentlessly to push the boundaries of what’s possible in visual automation.
• Humility: No task is beneath you. Whether it's high-level architecture or grunt work to fix a bug, we check our egos at the door and get real work done.
• Ruthless Prioritization: If everything is on fire, nothing is. You will be expected to prioritize ruthlessly, cutting through distractions to focus on the most impactful product improvements.
• Customer Innovation: We are customer-centric, not customer-pleasing. You won’t bend to every client demand; you will let innovation drive the product forward to solve the real problems our users face.
• Efficiency: Meetings suck. We keep them short and only use them for alignment, giving you your time back to focus on real work.

What You'll Do

Technical Discovery & Sales Enablement

Partner with Sales and existing account teams to understand customer workflows, technical requirements, infrastructure, and expansion opportunities.

Lead technical discovery, product demonstrations, solution walkthroughs, and feasibility discussions with operational and IT stakeholders.

Identify technical dependencies, limitations, and potential blockers early; recommend appropriate configurations or alternatives.

Solution Design & Third-Party Integrations

Collaborate with internal Product teams to design and validate customer workflows involving Mashgin hardware, software, cloud services, and third-party platforms.

Coordinate integration requirements and testing payments, POS, loyalty, stored value, campus dining, and other enterprise systems.

Collaborate with external providers and internal Product and Engineering teams to resolve integration issues and establish repeatable testing practices.

Pilots, Deployments & Existing Customer Initiatives

Serve as a technical point of contact for pilots, complex implementations, account expansions, and new capabilities for existing customers.

Coordinate technical validation and readiness checks with customers, deployment teams, Support, and third-party providers.

Identify and help resolve technical blockers before go-live; participate in onsite testing or customer visits when needed.

Complex Technical Escalations

Investigate high-impact issues beyond standard support procedures, including configuration, connectivity, and integration problems.

Use logs, diagnostics, API testing, and issue reproduction to distinguish operational issues, defects, and enhancement requests.

Coordinate escalations with Support, Product, Engineering, and partners; communicate findings, workarounds, and next steps.

Cross-Functional Collaboration & Documentation

Translate customer needs and field observations into actionable technical requirements and product feedback.

Help prioritize technical dependencies and communicate feasibility, tradeoffs, and customer impact across teams.

Create and maintain integration guides, testing procedures, troubleshooting notes, and reusable implementation documentation.

Share technical knowledge with internal teams and contribute to scalable Sales Engineering processes.

What Success Looks Like

Technical ownership: independently move complex technical work toward a clear outcome.

Integration quality: validate workflows thoroughly and surface issues before customer impact.

Deployment readiness: identify and resolve technical blockers early.

Communication: provide timely, accurate, actionable updates and dependable handoffs.

Customer trust: build credibility with IT teams, operators, and external partners.

Scalability: create documentation and repeatable processes that reduce recurring work.

Product impact: surface recurring needs and help validate improvements.

Minimum Qualifications

Experience in Sales Engineering, Solutions Engineering, systems integration, customer-facing technical support, or a related role.

Strong analytical troubleshooting skills and ability to independently investigate unfamiliar technologies.

Working knowledge of networking fundamentals such as TCP/IP, DNS, DHCP, and firewalls.

Experience with APIs, web services, or third-party software integrations.

Clear written and verbal communication with technical and nontechnical stakeholders.

Ability to coordinate multiple initiatives across teams and adapt to changing priorities.

Willingness to travel for customer meetings, pilots, events, or onsite technical validation as needed.

Preferred Qualifications

• Experience with payment terminals, gateways, POS, loyalty, or stored-value integrations.

• Familiarity with REST APIs, JSON, HTTP, authentication, and tools such as Postman.

• Experience with Linux, command-line diagnostics, logs, or scripting (Python/Bash).

• Experience in retail, hospitality, foodservice, sports and entertainment, healthcare, or higher education technology.

• Experience working with enterprise customers and multiple external technology providers.

Growth & Development

Growth & Development

This role offers exposure to enterprise customers, diverse technical systems, and cross-functional initiatives. Growth may include greater ownership of strategic integrations, technical mentorship, Senior Sales Engineer, Solutions Engineer, or Sales Engineering leadership responsibilities. Advancement does not require transitioning into account management.

Salary

Starting base salary of $105,000+, depending on experience and qualifications.