Marketing Manager II

Description

Title: Marketing Manager
Duration: 6-12 months (Possible extensions)
Location: remote US - working hours will be EST/CST
Job Description:
Role Summary/Purpose:
The Marketing Manager role will work closely with the Bankcard Marketing Leader and other key stakeholders to drive efficient, effective, and timely execution of the client's Client Cashback Bankcard marketing programs and will identify opportunities for execution improvement and best practice sharing across Co-brand portfolios.

Essential Responsibilities

• Lead Bankcard portfolio marketing program execution including campaign workbook segmentation review and approval oversight, creative development and execution, collateral management, legal reviews and revisions, and marketing services / outside agency management
• Lead the internal campaign review process and coordinate materials needed for each (e.g., Legal, Compliance, Fair Lending, Loyalty Review Board)
• Lead the oversight of campaign overview / tracking / results documents for the Bankcard portfolio and create repository for campaign summaries / results
• Assist with Bankcard portfolio budget reviews, business updates, performance reviews, and planning sessions
• Lead invoice and inventory management (e.g., terms & conditions, privacy, website agreements, card benefits guides) and pricing / change-in-terms
• Provide support for strategic projects, as needed

Qualifications/Requirements:

• Bachelor's degree from an accredited institution, or in lieu of degree, 6+ years of marketing experience in retail, financial services, credit card and/or payments industry
• 4+ years of proven experience in a marketing function at a multi-product/multi-channel financial services or retail organization

Desired Characteristics:

• Outstanding communications, relationship building, influencing and collaboration skills.
• Strategic thinking with ability to develop and implement actionable plans to drive business results
• Strong problem-solving skills with a demonstrated ability to evaluate situations using multiple sources of information
• Consumer finance experience and related industry experience.
• Proven experience in marketing and program management execution and results analysis
• Demonstrated project management skills
• Proven ability to work independently