Commercial Sales Executive

Commercial Sales Executive

Location: Scotland (National Coverage)
Salary: £31,700–£36,000 per annum plus 2% commission
Contract: Full-time
Reports to: Director of Operations

About us

The Verdancy Group and Apex Training are helping shape the future of construction, retrofit and sustainability skills across the UK. Working with employers, local authorities, colleges and industry partners, we deliver high-quality training, qualifications and consultancy that make a real difference.

As part of Fedcap UK, we are committed to helping people and businesses develop the skills and opportunities needed for long-term success.

The opportunity

We’re looking for a commercially driven Commercial Sales Executive to generate new business, build strong customer relationships and grow revenue across our training, consultancy and workforce development services. This is a proactive, target-driven sales role, ideal for someone who enjoys opening doors, developing new opportunities and turning conversations into lasting commercial relationships.

You’ll engage with employers across the construction, retrofit and sustainability sectors, understanding their workforce challenges and identifying opportunities to deliver value through our diverse portfolio of accredited qualifications, short courses, consultancy and funded training programmes.

From prospecting and arranging employer meetings to developing proposals, negotiating contracts and growing customer accounts, you’ll play a key role in driving our commercial growth across Scotland.

Key responsibilities

• Proactively generate new business through prospecting, networking, referrals and outbound sales activity.
• Identify, engage and build relationships with employers and key decision-makers.
• Arrange and conduct employer meetings to understand training and workforce development needs.
• Develop and convert sales opportunities, achieving agreed revenue and activity targets.
• Build and manage a strong sales pipeline, maintaining accurate CRM records and forecasts.
• Prepare quotations, proposals and presentations tailored to customer requirements.
• Develop existing accounts, generating repeat business, customer retention and cross-selling opportunities.
• Promote the full range of Verdancy Group and Apex Training services.
• Represent the business at industry events, exhibitions and employer forums.
• Work collaboratively with marketing and operational teams to maximise commercial opportunities.
• Identify market trends and emerging opportunities to support wider business growth.

What we're looking for

Essential:

• Proven experience in a customer-facing commercial sales role.
• Experience managing the full sales cycle, from lead generation to securing business.
• A track record of achieving sales targets and commercial objectives.
• Confidence engaging and building relationships with senior decision-makers.
• Excellent communication, presentation and negotiation skills.
• Strong organisation, time management and pipeline management skills.
• A proactive, self-motivated and results-focused approach.
• Full UK driving licence and willingness to travel across Scotland.

Desirable:

• Experience in B2B sales.
• Knowledge of construction, housing, sustainability, employability or education sectors.
• Experience using CRM systems and preparing commercial proposals.

How success will be measured

You'll be accountable for delivering agreed commercial targets, including:

• Revenue growth and new employer customers secured.
• A healthy, qualified sales pipeline and strong conversion rates.
• At least 10 employer meetings booked and attended each month.
• New business generation, repeat sales and account growth.
• Effective CRM management, forecasting and cross-selling activity.

What we offer

You'll be joining a mission-led organisation where commercial success contributes to meaningful social impact.

Our benefits include:

• Salary of £31,700–£36,000 per annum.
• 2% commission on eligible B2B sales, paid quarterly.
• 33 days' annual leave, including bank holidays, with the option to buy or sell additional days.
• £500 annual benefits allowance, redeemable at over 900 retailers.
• Pension scheme with up to 5% employer contribution.
• Free life assurance worth four times your salary.
• Cycle to Work scheme.
• 24/7 Employee Assistance Programme.
• Access to wellbeing support, digital gym, mindfulness resources and virtual GP services.
• Opportunities for training, development and career progression.

Why join us?

At Verdancy Group and Apex Training, your work will help employers develop their workforce, support the transition to a more sustainable built environment and create opportunities for individuals and communities.

As part of The Fedcap Group, an organisation with nearly 90 years' experience of improving economic wellbeing, you'll be part of a wider mission to drive positive, lasting change.

Equity, Diversity and Inclusion

We are committed to creating an inclusive workplace where everyone feels valued and can reach their potential. We welcome applications from all backgrounds and communities and value the different perspectives and experiences our colleagues bring.

Fedcap Employment is a Disability Confident Leader employer. We offer reasonable adjustments throughout the recruitment process and in the workplace where required. We are also proud to support veterans and serving personnel through our commitment to the Armed Forces Covenant.

As a Ban the Box employer, we do not ask about criminal convictions at the initial application stage.

If you require any adjustments during the application or recruitment process, please let us know. We want everyone to have a fair and accessible experience.

Ready to help shape the future of skills and drive commercial growth? We'd love to hear from you.

INDHP