Manager, Digital Marketing *Remote

The National Safety Council is America’s leading nonprofit safety advocate. Through leadership, research, education, and advocacy, NSC focuses on areas where most unintentional injuries and deaths occur. We are currently looking for a
Marketing Manager to join us in our mission to save lives and prevent injuries. The Marketing Manager plans, executes, and evaluates marketing campaigns and programs that support awareness, lead generation, engagement, retention, and product growth objectives.

This role collaborates with internal stakeholders to develop compelling marketing solutions, manage campaign delivery across sales channels, and use performance insights to optimize results and maximize impact. What You’ll Own:
Marketing Strategies—45%
Develop and execute integrated marketing strategies aligned with product growth, customer engagement, and organizational objectives. Partner with product, advocacy, and commercial teams to identify business opportunities and create marketing plans that drive awareness, adoption, and retention.

Support commercial initiatives and sales channels, including SafetyAtlas, through targeted marketing programs and campaigns. Leverage customer, market, and competitive insights to inform marketing recommendations and optimize campaign effectiveness. Collaborate with creative, digital, and sales partners to develop consistent messaging content and campaign assets across channels. Utilize digital marketing tools and platforms, including CRM, SEO/SEM, and analytics solutions, to support campaign execution and performance measurement.

Advise stakeholders on marketing processes, timelines, best practices, and expected outcomes to ensure alignment and successful delivery. Project and Campaign Management—55%
Lead the planning, execution, and optimization of marketing campaigns that support lead generation, customer engagement, product adoption, and retention goals. Translate marketing requests and business objectives into actionable campaign plans, requirements, timelines, and deliverables. Develop and adapt marketing content and copy for digital, print, email, web, social, and ad sales channels.

Manage campaign budgets, schedules, and project priorities to ensure timely and cost-effective delivery. Coordinate and execute recurring, seasonal, evergreen, and ad hoc marketing initiatives. Partner with internal teams and external vendors to deliver high-quality campaign assets and marketing programs. Monitor, analyze, and report on campaign performance using data and insights to improve effectiveness and drive continuous optimization. Support high-volume marketing workflows and resource planning to ensure efficient campaign execution across the organization.

Stay current on marketing trends, technologies, and best practices and recommend opportunities for innovation and improvement
Bachelor’s degree in a related discipline with 2–4 years of marketing experience
Proven ability to understand business opportunities and translate those into high-impact marketing programs and tactics
Proficient with marketing-related software programs and digital marketing capabilities.

Comfortable with copywriting for various marketing and sales channels
Strong decision-making skills using analytical data
Previous B2B marketing or nonprofit marketing a plus
Creative content development skills
Agency experience including managing external creative vendors a plus
This is a remote position
We offer competitive benefits, resources, and tools to promote a work-life balance that supports employees during all phases of life.

At least 20 PTO days accrued 1 st year and 11 paid holidays
~ Comprehensive medical, dental, vision, and life insurance plans
~ Flex spending accounts for medical and dependent care
~Reimbursable training
~ We support individuals in or seeking recovery from substance use disorder by fostering a culture of respect, inclusion, and support. We provide access to confidential resources, reasonable accommodations, and a work environment that values your journey and contributions.