Quick Overview
Job Description
UpdatePromise is an automotive SaaS platform serving dealership fixed operations nationwide. We help service departments increase revenue and improve the customer experience through scheduling, digital vehicle check-in, inspections, video documentation, payments, reputation management, and AI-powered engagement tools. We are seeking a full-time, onsite Marketing Specialist to execute daily marketing operations and maintain consistent weekly output across email, social media, website content, events, and reporting. It is not a leadership or strategic planning role.
The Marketing Specialist will be responsible for building and deploying email campaigns in HubSpot, managing CRM lists and workflows, publishing social media content across multiple platforms, updating website content, supporting trade show and road show marketing materials, assisting with review and reputation initiatives, and preparing weekly marketing performance reports. This role requires strong attention to detail, discipline in meeting deadlines, and the ability to produce consistent weekly output without supervision.
The ideal candidate is organized, fast, accountable, and comfortable operating in a high-growth, performance-driven environment. Core Responsibilities
Email Marketing & CRM Execution
- Build, schedule, and deploy 2–3 email campaigns per week using HubSpot
- Monitor email performance metrics including open rates, click-through rates, and replies
- Publish consistent weekly content across LinkedIn, Facebook, Instagram, and X
- Repurpose long-form content into short-form posts
- Content Development
- Write and format blogs, case studies, launch materials, and event promotions
- Develop marketing copy aligned with automotive fixed operations and SaaS messaging
- Assist in drafting product announcements and feature releases
- Update website pages with new content and edits
- Coordinate content publishing with development team
- Maintain accuracy and consistency across all site content
- Assist with booth collateral and presentation materials
- Marketing Reporting
- Prepare a weekly marketing performance report
- Track social engagement, email results, and website updates
- Identify performance trends and report insights clearly
Technical & Platform Skills
- Proven experience using HubSpot for email marketing, list segmentation, workflows, and reporting
- Experience publishing and managing content across LinkedIn, Facebook, Instagram, and X
- Proficiency with Canva or similar design tools for creating marketing graphics and collateral
- Ability to update website content using a CMS or coordinate with development for publishing
- Strong written communication skills with the ability to write clear, concise B2B marketing copy
- Ability to format emails, blogs, case studies, and marketing materials professionally
- High attention to detail with grammar, formatting, and brand consistency
- Experience executing consistent weekly marketing cadence (email + social + content)
- Understanding of marketing performance metrics such as open rates, click-through rates, and engagement
- Ability to follow structured direction and hit weekly production targets
- Automotive or dealership marketing experience
- Basic SEO understanding
- Experience with event or trade show marketing
- Familiarity with B2B SaaS marketing environments
- Basic video editing or short-form content creation experience
Hands-On Marketing Experience
You will build real-world experience executing multi-channel marketing campaigns including email marketing, social media, content publishing, event support, and CRM automation.
This role is structured around defined deliverables and measurable weekly output. You will always know what is expected and how performance is evaluated.
Stable Full-Time Opportunity
Full-time schedule, Monday–Friday, standard business hours. Onsite collaboration with leadership and operations teams.
Competitive Hourly Compensation
$25–$35 per hour depending on experience, capability, and execution speed.
Your work will directly support sales growth, event execution, product launches, and brand expansion. Marketing efforts are tied directly to revenue initiatives.
Opportunity to expand skills in B2B SaaS marketing, automotive fixed operations, AI-driven platforms, and event marketing.
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