Senior UX Designer

• Set and lead experience strategy at scale across complex journeys and portfolios
• Translate enterprise strategy into cohesive, future-focused experience frameworks
• Provide senior craft and design leadership across UX and UI outcomes
• Own usability, accessibility, coherence and quality of design execution
• Resolve complex design problems and establish experience guardrails
• Partner with CX, Digital Product, Technology and senior stakeholders on experience roadmaps and backlog prioritisation
• Guide tradeoffs based on customer value, risk and business impact
• Embed and govern the Group Design System
• Drive accessibility maturity and identify reusable patterns
• Ensure consistent, scalable experiences across markets and channels
• Use insights, validation and performance measures to reduce experience risk and improve customer and business outcomes
• Uplift the Design Practice through leadership, coaching and continuous improvement
• Deliver end-to-end UX and UI design across digital products, channels and services as part of a nine-month AI and automation project

Requirements

• A tertiary qualification, or equivalent formal education, in design, psychology, business, technology or IT
• Strong grounding in human centred digital disciplines
• Extensive experience across UX, UI and user research within complex digital product or service environments
• Expertise in experience strategy and end to end design
• Ability to define, govern and evolve customer journeys across multiple touchpoints and channels
• Strong hands-on design capability across web, responsive and mobile platforms
• Exceptional attention to usability, accessibility, consistency and visual quality
• Ability to integrate user research, data and insights into experience direction and design decisions
• Experience using design systems to translate complex problems into scalable solutions
• Experience working in Agile environments
• Experience partnering with CX, Digital Product and Technology teams
• Experience ideally within regulated or complex domains
• Previous experience working with AI automation to leverage an uplift in process

Core Competencies

Demonstrates expertise in experience strategy, UX and UI design, and user research, with a strong focus on usability, accessibility, and design quality across digital products. Proven ability to lead design initiatives, integrate insights into decision-making, and collaborate with cross-functional teams in complex environments.

Highest-signal resume keywords

• Experience Strategy
• UX Design
• UI Design
• User Research
• Agile Environments

Hard Skills

• Human Centred Design
• End-to-End Design
• Design Systems
• Usability
• Accessibility
• Responsive Design
• Mobile Design
• Data Integration
• Customer Journey Mapping
• Complex Problem Solving

Soft Skills

• Leadership
• Coaching
• Collaboration
• Attention to Detail
Continuous Improvement

Certifications & Qualifications

• Tertiary Qualification in Design
• Tertiary Qualification in Psychology
• Tertiary Qualification in Business
• Tertiary Qualification in Technology
• Tertiary Qualification in IT

Industry Keywords

• Digital Products
• User Experience
• User Interface
• CX
• AI Automation
• Regulated Domains
• Complex Domains
• Design Practice
• Experience Frameworks
• Experience Guardrails