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Direct Sales - GoNano Roof Rejuvenation Redline

HomeLyfe RoofingUnited States🇺🇸United StatesPosted Oct 6, 2026

Quick Overview

Salary
$20k/yr
Seniority
Mid Senior
Work mode
Hybrid
Location
United States
Posted
Yesterday
CRMCold CallingConsultative SellingPipeline ManagementProspecting

Job Description

Job Title

Direct Sales Representative (D2D) – GoNano Roof Rejuvenation
Company:
HomeLyfe Roofing
Location:
Phoenix, AZ
Job Type:
Full-Time / Commission-Only (1099)
Compensation:
High-Ticket Commission + Residual/Referral Bonuses
About the Opportunity
HomeLyfe Roofing is revolutionizing the home exterior market with
GoNano Roof Rejuvenation
. We are seeking highly motivated, money-driven "hunters" to join our
Redline Sales Team
.

This is not a standard roofing sales job; this is a high-velocity, direct-to-consumer (D2D) role focused on a disruptive product that saves homeowners thousands of dollars compared to a full roof replacement. If you have the grit to knock doors and the skills to close, you will be paid extremely well. The "Redline Model"
We operate on the Redline Model. This means we don't wait for leads to call us—we go out and create the market. You will be trained to identify homes with aging asphalt shingles and pitch GoNano as the smart, eco-friendly alternative to a $20,000+ replacement.

You are the tip of the spear, generating your own leads through door-to-door canvassing and immediate sit-down presentations.

Key Responsibilities
Door-to-Door Prospecting:
Aggressively canvas assigned territories to identify homeowners with roofs that are candidates for rejuvenation.

Consultative Selling

Perform roof inspections and demonstrate the value of GoNano technology (extends roof life, increases curb appeal, fraction of the cost of replacement).
The "Redline" Pitch:
Deliver a high-energy, persuasive presentation to homeowners on the spot.

Qualification

Determine if a roof qualifies for the GoNano process (asphalt shingle, structurally sound) or if it requires a traditional replacement.

Closing

Overcome objections and close deals on the spot using company financing options and value stacking.

Pipeline Management

Track leads, follow up with undecided homeowners, and manage your sales funnel via our CRM.
Compensation Structure (The Bag)
We believe in paying top dollar for top performance. Our commission structure is designed to reward volume and resilience.
1. The GoNano "Knockout" (Primary Sale):
When you sell a GoNano Roof Rejuvenation on an average-sized roof (2,000 sq. ft.)
, you will earn a flat commission of $1,000+ per sale.

Note: Commission scales higher for larger roofs on the redline.
2. The Pivot Commission (Non-Qualifying Roofs):
Not every roof qualifies for rejuvenation. If you inspect a roof, it fails the GoNano criteria, and you pivot the homeowner to a
Traditional Roof Replacement
, you will earn a commission of 8% of the total job revenue.

Example: On a $20,000 replacement job, you earn $1,600.
3.

Bonuses & Incentives

Weekly gas stipends for top performers.
"Redline" bonuses for hitting weekly volume targets (e.g., 5+ sales in a week).
Fast-start bonus for your first 10 sales.

Requirements
Drive:
Must be self-motivated and comfortable working outdoors in various weather conditions.

Communication

Excellent verbal skills; must be able to speak clearly and confidently to homeowners.

Resilience

Ability to handle rejection and maintain a positive attitude (Redline mentality).

Transportation

Must have a reliable vehicle and a valid driver’s license.

Availability

Must be available for afternoon/evening hours (peak door-knocking time) and Saturdays.

Tech

Must own a smartphone/tablet for presentations and CRM usage.
Why Join HomeLyfe Roofing?

Disruptive Product

GoNano is easier to sell than a full roof because it solves a problem without the massive price tag or disruption of a construction project.

Uncapped Earnings

With a $1,000+ commission per average sale, you control your income.

Simple Focus

No cold calling. No waiting for internet leads. You knock, you talk, you sell.
Are you ready to hit the Redline?
HomeLyfe Roofing is an

Equal Opportunity Employer. This is a 1099 independent contractor position.

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