Quick overview
Job description
1) Sales:
- Responsible for achieving Sales Numbers for planned Chains / Doors / Branch.
- Monitoring the Secondary Sale & LFL growth at Chain / Store / Branch / Brand / Category Level
- To gain Market Share at each Point of Sales (Strategy / Execution / Analysis)
2) Merchandising:
- Planning - Deciding appropriate Product Mix for each door to maximize Sales through
- Forecasting - Conducting Demand / Promotion Forecasting exercise along with planning to ensure timely and adequate stock availability.
- Assortment Handling – Coordination with Hyper Chains for New Line Listing, Old Lines Delisting, Price Working, Assortment / Promotion finalization and Timely Collection of Purchase Orders
- Inventory - Stock Allocation as per updated Assortment & coordination with Supply Chain / Sales Team to ensure stock availability at depots.
- SOH - Managing High Fill Rate for each store, appropriate inventory level & minimize Non-Desired Stock
- Promotion Management – Planning, Execution & Tracking of Offers, Promotions & Atriums effectively on both parameters of Sales & Feasibility.
3) Operations:
Commercial – Handling Commercial issues with Chains, Receivable Management, Claims Handling etc
Negotiation – Negotiation with Chains for TOT, Margins, Space, Visibility etc and ensuring to make business profitable through better negotiations & cost control
Reporting - Generating MIS, Analysing & Taking Decisions as well as sharing with all stakeholders on time
Brand Visibility - Coordination with Hyper Chains & Malls / Inter-department for Improving Brand Visibility in the Stores, Shop n Shop, Branding, Atrium Promotions etc
Market Feedback (Products / Promotions)– Regular inputs on Market Awareness, Sales Team requirement, Competition / Industry Information etc
Operational Effectiveness with Buyers & Sales Team – Timely Communication & Coordination, Relationship Building, Addressing Operational Challenges, Grievances Handling, Problem Solving Approach
MBA,
Experience Requirements
6-7 years’ experience in retail particularly into handling sales of Modern Trade.
Worked with large format Departmental / Hyper stores at PAN India level.
Exposure to lifestyle products.
Mobility/Travel
Occasional to Regular Travel
Computer Skills
Proficient with MS- Office
Language
Proficient with the English & Hindi
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