Marketing Operations Business Solution Architect (Life Sciences)(Remote)

Marketing Operations Business Solution Architect (Life Sciences) (Remote)
Remote
Virtual
The
Marketing Operations Business Solution Architect is responsible for defining, designing, and delivering technology solutions that enable omnichannel marketing, customer engagement, and commercial operations across pharmaceutical, biotechnology, and medical device organizations.

This role serves as a strategic bridge between Marketing, Commercial Operations, Medical Affairs, Compliance, Analytics, and IT, ensuring marketing processes and technology platforms align with business objectives and regulatory requirements. The architect will lead solution design, process transformation, platform optimization, and data integration initiatives that support HCP, patient, caregiver, and consumer engagement. Business & Solution Architecture
Lead the design of end-to-end marketing operations solutions supporting commercial and patient engagement initiatives.

Translate business requirements into scalable technology architectures and implementation roadmaps. Develop future-state architecture strategies for marketing technology ecosystems. Facilitate discovery workshops and business process assessments with stakeholders.

Marketing Operations & Commercial Excellence
Design and optimize marketing operations processes including:
Campaign planning and execution
Omnichannel marketing
Customer segmentation and targeting
Content management and approval workflows
Marketing performance measurement
Partner with Commercial Operations and Brand teams to improve customer engagement effectiveness.

Marketing Technology Leadership
Serve as the functional and technical architect for marketing technology platforms, including:
Salesforce Marketing Cloud
Salesforce Data Cloud
Adobe Experience Platform
Adobe Campaign
Veeva CRM
Customer Data Platforms (CDP)
Digital Asset Management (DAM) platforms
Define platform integration strategies and capability roadmaps. Data, Analytics & Customer Insights
Design data architectures supporting customer engagement and marketing analytics. Enable integrated reporting and performance measurement across multiple channels.

Define data flows between CRM, CDP, MDM, Data Warehouse, Marketing Automation, and Analytics platforms. Support personalization, next-best-action, and customer journey orchestration initiatives. Compliance & Regulatory Alignment
Ensure marketing solutions meet pharmaceutical industry compliance requirements. Partner with Legal, Regulatory, Medical, and Privacy teams to support approved promotional processes. Design controls supporting customer consent, data privacy, and communication preferences. Act as a trusted advisor to marketing, commercial operations, and executive stakeholders.

Collaborate with internal delivery teams, offshore resources, and implementation partners. Support project planning, testing, deployment, and post-production optimization. Mentor Business Analysts, Solution Consultants, and junior Architects. Bachelor's degree in Business, Information Systems, Marketing, Life Sciences, or related field.
8+ years of experience in life sciences commercial technology, marketing operations, or business solution architecture.
5+ years working with enterprise marketing technology platforms.

Strong understanding of pharmaceutical commercial operations and marketing processes. Experience leading complex business transformation and technology implementation programs. MBA or Master's degree in Business, Technology, Life Sciences, or related discipline. Salesforce certifications (Marketing Cloud, Data Cloud, Architect). Adobe Experience Cloud certifications. Consulting experience supporting pharmaceutical and biotechnology clients.

Marketing & CRM Platforms
Salesforce Marketing Cloud
Salesforce Data Cloud
Salesforce CRM
Veeva CRM
Adobe Experience Platform
Adobe Campaign
Data & Analytics
Databricks
Azure Data Platform
Power BI
Tableau
Customer Data Platforms (CDP)
Master Data Management (MDM)
MuleSoft
Informatica
Business Process Optimization
Digital Transformation