Power Equipment Sales Specialist (Retail & B2B - Lawn & Snow)

Job Description
Job Description
FLSA Classification: Salaried Exempt (Base + Commission)
Reports To: Power Equipment Manager
Position Summary
The Power Equipment Sales Specialist is responsible for driving sales and customer relationships within the power equipment department across all seasons. This role focuses on selling lawn equipment in the spring and summer, and snow equipment in the fall and winter, while also developing relationships with commercial customers to support year-round revenue growth.

This position combines in-store sales, business development, and customer engagement, including responding to online inquiries and supporting store-level marketing efforts. The ideal candidate is a motivated salesperson who can build relationships, follow up consistently, and deliver an exceptional customer experience.

Key Responsibilities
Sales & Customer Experience
Assist customers in selecting power equipment including mowers, snowblowers, and handheld equipment
Provide product knowledge, demonstrations, and recommendations based on customer needs
Drive attachment, accessory, and add-on sales
Support financing conversations and close sales opportunities
Seasonal Equipment Focus
Promote and sell lawn equipment during spring and summer seasons
Promote and sell snow equipment during fall and winter seasons
Support pre-season selling strategies and inventory movement
Educate customers on maintenance, service, and seasonal readiness
B2B / Commercial Sales
Build and maintain relationships with local businesses including landscapers, property managers, and snow removal companies
Identify and pursue new commercial sales opportunities
Follow up on quotes and maintain a pipeline of potential sales
Support multi-unit and repeat purchase opportunities
Customer Engagement & Social Media Support
Respond to customer inquiries through Facebook, Marketplace, and other online channels
Post product highlights, promotions, and seasonal inventory as needed
Assist in turning online inquiries into in-store visits and sales opportunities
Follow-Up & Sales Pipeline
Track and follow up on customer quotes and leads
Maintain relationships with past customers to drive repeat business
Partner with the service department to promote repairs, maintenance, and service packages
Qualifications & Skills
Previous sales experience in power equipment, automotive, agricultural equipment, or related field preferred
Strong communication and customer service skills
Ability to build relationships and close sales
Comfortable using Facebook and digital tools for customer interaction
Self-motivated with strong follow-up and organizational skills
Ability to work in a fast-paced, seasonal retail environment
Work Environment & Expectations
Ability to work a flexible schedule including evenings, weekends, and peak seasonal periods (May–July)
Ability to stand, walk, and lift up to 50 lbs as needed
Hands-on role requiring active participation on the sales floor
What We're Looking For
A results-driven individual who takes ownership of sales performance
Someone who enjoys working with customers both in-store and online
A proactive mindset with the ability to identify and pursue opportunities
A team player who supports overall store operations and culture
Core Values
WOW Every Customer Every Time
Speed is Life - Move with Urgency
Own It - Take Responsibility for Results
Team First - Support One Another
Continuous Improvement - Always Look for a Better Way
Compensation
Base pay plus commission and/or performance-based incentives
Opportunities for additional earnings tied to sales performance
Employee discount (Cost + 12%)
Full-time benefits eligibility based on company policy