Why This Role Stands Out
You'll gain valuable hands-on marketing experience by engaging directly with the community and analyzing campaign performance in this dynamic role. If you are a proactive and outgoing individual with a passion for local engagement and a knack for organization, this opportunity is perfect for you to grow your marketing skills with a reputable, family-focused company.
Quick Overview
Job Description
About us
Boston Budget Plumbing, Heating & Cooling is a locally and privately owned plumbing and HVAC company serving Greater Boston and the South Shore. We are not private equity backed, and that shapes how we work. Most of what we do is residential, in people's homes, for families who need heat in January and a working shower on a Tuesday morning. Locally Owned. Budget-Minded. Family-Focused.
The role
We are growing into a handful of towns where people do not know us yet, and we want to get there the way a local company should: showing up in person, mailing something useful, running a smart local ad, and keeping track of which of those actually worked.
This is a mixed job. Some of it is out in the community at festivals, markets and parades with our truck and our mascot, Sparky the Service Otter. The rest is at a desk, helping plan mail and ad campaigns for those same towns and watching the numbers.
Out in the community
- Book the events. Most organizers do not post vendor fees or forms online, so getting us a booth or a truck in a parade means calling town recreation departments and local business groups and following up when nobody answers.
- Run them. Load the gear, arrive early, set up, staff the booth, break down. Most run two to four hours, and community events land on evenings and weekends.
- Work the crowd. Talk to neighbors, be warm with kids, be patient with the person who wants to tell you about their water heater. Collect contact information and ask happy customers for reviews. Names collected is the number that matters most.
- Capture and post. Photos and short video at every event, turned into content for our social channels, plus giveaways and contests that bring people to us online.
At the desk
- Direct mail. Help plan and run mailings into the towns we are trying to grow in. Pulling the lists, working with the printer, and timing drops around the season and around events.
- Local ads. Help set up and run our local advertising, and keep the offers and creative current instead of stale.
- Follow up. Get the names we collected into our system and make sure somebody actually reaches out. A lead nobody calls is not a lead.
- Track what works. Keep one place where we can see what each campaign cost and what it produced: calls, leads, booked jobs, reviews. Tell us honestly which ones are not worth repeating.
- Report back. A short note after each event and a monthly look at the numbers together.
Hours and growth
Year round, not seasonal. Events cluster in the warmer months, and the quieter stretch is when the mail, the ads and the planning for next season get done. Starting at 10 to 15 hours a week, and for the right person this can grow into a full time role as the program does. The desk work happens at our Quincy office. Events land on evenings and weekends and markets run weekday afternoons, so the schedule moves around week to week and there is some flexibility in how the office hours get scheduled.
What we are looking for
- Comfortable starting conversations with people you have not met, including kids and older neighbors
- Good with a phone camera and social apps, and willing to be on camera yourself sometimes, not just behind it
- Curious about AI rather than wary of it. We use it day to day for writing, research, and keeping track of what campaigns cost and what they brought in, and you would too
- Willing to pick up the phone, and to follow up a second and third time
- Organized and reliable, especially about showing up on time for something that only happens once
- Able to lift and carry event gear and be on your feet for a few hours
- Valid driver's license and a clean record
- Knows the South Shore, or is keen to
$18.00 to $22.00 per hour depending on experience, paid weekly. Mileage reimbursed for event travel. Raises as you take on more of the program.
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