Director of Marketing / Hospital Liaison

Job Description
Job Description
Director of Marketing / Hospital Liaison
Full-Time | Skilled Nursing & Rehabilitation
Salary: Up to $90,000 per year
The Emerald Peek Rehabilitation and Nursing Center is seeking an energetic, relationship-driven
Director of Marketing / Hospital Liaison to join our growing team. This role is ideal for a motivated professional with experience in healthcare marketing, admissions, or business development who thrives in a fast-paced clinical environment.

The successful candidate will play a key role in building and maintaining strong referral relationships while promoting the facility’s rehabilitation and long-term care services throughout the community and healthcare network. Position Overview
The Director of Marketing / Hospital Liaison is responsible for developing referral sources, coordinating with hospitals and healthcare providers, and supporting census growth through effective relationship management and communication.

Key Responsibilities
Develop and maintain strong relationships with hospitals, case managers, discharge planners, physicians, and community referral sources
Promote the facility’s short-term rehabilitation and long-term care services
Conduct onsite visits to hospitals and referral partners to strengthen business relationships
Coordinate closely with the admissions team to facilitate smooth resident transitions
Assist in developing and implementing marketing and outreach strategies
Represent the facility at networking events, community functions, and healthcare meetings
Monitor referral activity and maintain accurate communication records
Provide exceptional customer service to residents, families, and referral partners
Support census development and occupancy goals
Qualifications
Prior experience in healthcare marketing, admissions, business development, or hospital liaison role preferred
Skilled nursing facility or rehabilitation experience strongly preferred
Strong communication, networking, and relationship-building skills
Ability to work independently and manage multiple priorities
Professional presentation and customer service skills required
Knowledge of Medicare, Medicaid, and managed care a plus
Compensation & Benefits
Salary up to $90,000 annually
(based on experience)
Competitive benefits package including:
Medical, Dental, and Vision Insurance
Paid Time Off
401(k) Retirement Plan
Employee Perks and Growth Opportunities
The Emerald Peek Rehabilitation and Nursing Center is proud to be an

Equal Opportunity Employer.
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