Quick overview
Job description
A highly regarded international law firm is seeking a Senior Digital Marketing Executive to join its established Marketing and Business Development team.
This is a standalone role offering the opportunity to take ownership of the firm's digital marketing activity, with responsibility for both the day-to-day delivery and ongoing development of its digital channels.
Working closely with the Central Marketing team, you will support a broad range of initiatives across CRM, email marketing, events, brand and design.
The role would suit a hands-on digital marketing professional who combines strong technical expertise with excellent stakeholder-management skills and enjoys working at both an operational and tactical level.
Key duties include:
- Operate as the main point of contact for the firm's WordPress website, overseeing its day-to-day management and maintenance.
- Publish and manage website content, ensuring it remains accurate, engaging and up to date.
- Provide training, guidance and ongoing support to colleagues and other website user groups.
- Support SEO activity, including keyword research and the implementation of on-page optimisation.
- Analyse website performance using tools such as Google Analytics and Looker Studio, producing reports and insights to inform digital marketing activity.
The successful candidate must have a minimum of 3 years' experience in a digital marketing role within professional services (ideally the legal sector). You should also have experience analysing and reporting on Google Analytics and Looker Studio, using CMS and basic HTML and CSS skills.
The firm has a hybrid policy with 3 days in the office and 2 days WFH.
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