Remote Marketing Account Manager

About demandDrive: demandDrive is a growth-focused go-to-market agency that helps B2B organizations accelerate pipeline and revenue through integrated sales, marketing, and revenue operations solutions. We partner with companies ranging from emerging businesses to enterprise brands to design and execute customized programs that align strategy, technology, and execution across the full customer journey. Our services include sales development, demand generation, digital marketing, website development, CRM optimization, and GTM systems support—all built to deliver measurable business outcomes.

At our core, we combine smart technology, data-driven processes, and talented people to help clients grow faster and operate more efficiently. Position Overview - Marketing Account Manager:
As a Marketing Account Manager, you won't just be the bridge between the client and the agency; In this role, you will lead one of our largest and most complex marketing accounts, focusing heavily on the intersection of Website Optimization (SEO, CRO, Tech, and User Journey) and CRM strategy.

We need a proactive partner who can challenge the status quo, interpret data into actionable insights, and ensure that every deliverable—from a technical SEO fix to a CRM automation—aligns with the client’s high-level business objectives.

Strategic Account Leadership

Act as the lead strategist for our flagship account, ensuring all initiatives across SEO, CRO, and CRM are integrated and driving toward specific growth KPIs.

Consultative Partnership

Move beyond "order taking" to provide a strategic lens on all projects, identifying gaps in the current user journey and proposing innovative digital solutions.
Serve as the high-level orchestrator between client stakeholders and internal specialists, ensuring that requirements are communicated clearly and executed cohesively across all departments.

Web Optimization Oversight

Drive the roadmap for website excellence, focusing on the technical health of the site, organic search visibility, and conversion rate optimization (CRO) to maximize user journey efficiency.

CRM & Lifecycle Management

Partner with the client to refine their CRM strategy, ensuring data-driven personalization and seamless handoffs between web experiences and lead nurturing.
Translate complex client goals into actionable project plans for internal specialists (Dev, UX/UI, SEO, and Data), ensuring the technical execution matches the strategic vision.

Full-Cycle Project Management

Oversee the planning, resourcing, and delivery of large-scale website projects—ranging from technical audits and landing page optimization to full-site enhancements.

Operational Excellence

Use Wrike to manage sophisticated workflows, budgets, and team resourcing, ensuring high-stakes projects remain on-time and on-budget.

Growth & Innovation

Proactively identify opportunities to expand the account's digital footprint through new technologies, service offerings, and strategic pivots.

Performance Analysis

Regularly interpret web performance metrics and CRM data to report on ROI and pivot strategies in real-time based on user behavior.

Experience

3–5+ years of account management experience within a digital marketing or web agency, specifically managing high-revenue or enterprise-level clients.
A strong understanding of the Website Lifecycle, including SEO best practices, technical web requirements, and how UX/UI impacts the user journey.
Proven ability to look at a project and see the "big picture"—you should be comfortable discussing LTV, conversion funnels, and data integration.

CRM Savvy

Experience working with CRM platforms and an understanding of how they integrate with web properties to drive conversions.

Project Leadership

Expert-level ability to manage cross-functional teams and complex timelines without losing sight of the details.
Bachelor's degree in Marketing, Communications, Business, or a related technical field.
Hybrid or remote (dependent on location)

• $80,000 - $90,000 annual salary range + bonuses based on upsell & cross-sell opportunities.

Health coverage and other health & wellness benefits via BCBS, vision care, dental coverage (Delta Dental), paid paternity & maternity leave, life+disability insurance, 401(k) matching.
Paid time-off, including 14 paid holidays.
Business casual dress code.
Company laptop, full tech stack+tools, and other resources provided by demandDrive.