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MARKETING MANAGER / BRAND DEVELOPMENT

McCormick & CompanyUnited States🇺🇸United StatesPosted Oct 6, 2026

Quick Overview

Seniority
Mid Senior
Work mode
Hybrid
Location
United States
Posted
10 hours ago
BrandingMarket Research

Job Description

Brand Manager immediately in a Hybrid (50/50) capacity at our
Global Headquarters in Hunt Valley, Maryland.
In addition to the benefits you’d expect from a global leader (401k, health insurance, paid time off, etc.) Career growth opportunities

  • The
Senior Brand Manager leads the P&L management and in-market results focused on the Frank’s RedHot brand. This position will build, coordinate, and execute strategic and tactical commercial plans across innovation and business continuity aligned with growth agenda. Candidate will lead cross-functional teams, drive annual plans, and manage monthly deliverables across Monthly Business Review (MBR) and Commercial Review (CR). Sets and delivers the financial forecast, with responsibility for accuracy and bias throughout the year. Manages P&L choices impacting Cost of Selling, Cost of Goods Sold, and Marketing Investments. Identify and prioritize growth initiatives based on consumer, brand, research, and landscape analysis.

Strategic Brand Planning: Responsible for consumer and business strategies for long-term, transformational growth in line with company strategies. Partners to deliver Frank’s RedHot Brand Plans across Consumer & Branded Food Service divisions and works closely with Trade Marketing to drive customer excitement behind these strategies and sell them externally. Develops briefs for integrated communications, creative, branding/design, market research, and R&D.

Cross-Functional Team Leadership

Responsible for leading cross-functional teams across projects, marketing plans, and portfolio optimization agenda. Collaborates closely with commercial functions to enable the growth agenda. Serves as mentor to transformational talent.

Bachelor’s Degree in marketing or related discipline
A minimum of 6 years of marketing and/or sales experience
Expert level understanding of practices in Marketing and Consumer insights and sound understanding in areas including Sales, Finance, and Supply Chain
Demonstrated results in consumer-packaged goods brand management, finance, promotional activities, and consumer communications
Strong analytical and business tracking skills to deliver clear data-based recommendations and forecasts
Project leadership experience with ability to manage multiple projects and bring innovation to market
Ability to exercise discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations.

MBA
#As a general policy, McCormick does not offer employment visa sponsorships upon hire or in the future. Base salary compensation will be determined based on factors such as geographic location, skills, education, experience for this role, and/or internal equity of our current employees as part of any final offer. This position is also eligible to participate in
McCormick’s Incentive Bonus (MIB) Plan/ McCormick’s Sales Incentive Bonus (SIB) Plan/ McCormick’s Dividend Program
.

In addition to a competitive compensation package, permanent employees of McCormick are eligible for our extensive Total Rewards programs that include:
Comprehensive health plans covering medical, vision, dental, life and disability benefits
Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
Retirement and investment programs including 401(k) and profit-sharing plans
All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

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