Head of Content & Supply

About the role

NewsBreak is building ReelBee, an open short-drama distribution platform where any qualified creator or studio can self-publish, earn a transparent revenue share, and get real US audience insights. This is a CEO-sponsored, company-level initiative. As Head of Content & Supply you will own the supply side: what content gets on the platform, on what terms, and how we know it works. This role works across the US and China; we are hiring in parallel in the SF Bay Area (Mountain View) and Beijing.

What you'll do

• Own the content supply strategy across PGC (Chinese studios and AI studios, overseas platform catalogs, US creators) and UGC; be accountable for catalog scale, quality and return
• Define selection criteria and the content tagging taxonomy; co-build with the data team a "score → test → feedback" title-selection system calibrated by real performance data (CTR, completion, paid conversion, per-title return)
• Build and manage 50+ supplier and rights-holder relationships; lead acquisition negotiations (buyout / minimum guarantee / rev-share), contracts and launch; secure premiere and exclusivity windows; avoid over-exposed catalog titles
• Creator fund and creator ecosystem (phase 2): once the first wave of China-side supply is live, work with the US Creator Relations lead to design a fund, partnership models and revenue-share rules for US-based creators
• Track US / China / global charts and audience trends; publish insights for internal teams and creators on what performs with our audience
• Partner with Growth on scaling strategy for titles that win in testing; run post-mortems on hits and misses
• Hire and lead content operations, supplier BD and creator relations

What we're looking for

• 5+ years in short drama, web fiction or digital video, including 2+ years in content acquisition, distribution or content strategy at an overseas short-drama platform (ReelShort, DramaBox, ShortMax, NetShort, GoodShort, FlexTV, Melolo) or a leading Chinese platform
• Established China-side supply network: existing relationships with studios, AI studios or rights holders, able to start first deals within 30 days
• Verifiable hit judgment: titles you personally selected or signed that performed, with the data to show why
• Data-driven: comfortable with completion, conversion and per-title ROI as the basis for decisions, and with having your calls tested and revised
• Strong negotiation and deal-structuring skills across buyout, MG and rev-share models
• Professional fluency in English and Mandarin; can read US audience data and feedback
• Belief in the open-platform model: transparency and data attract better supply than exclusivity

Nice to have

• Creator fund / creator program / MCN experience
• Familiarity with AI short-drama production and the leading AI studios; ability to judge AI-drama quality and cost
• Ties to US film schools, independent production or writer communities
• TikTok/YouTube short-drama channel or revenue-share operations experience
• 2+ years managing a team
• Deep familiarity with US mainstream audience tastes and cultural context