Quick overview
Job description
About Zilliz
About the Role
What You'll Do
- Develop and execute growth strategies to attract high-intent audiences across digital channels, from individual developers to enterprise buyers.
- Identify opportunities across the customer journey and prioritize initiatives based on their potential to improve acquisition, conversion, and product adoption.
- Own growth experiments from planning and execution through measurement, using results to refine strategies and scale what works.
- Build, test, and optimize landing pages and digital journeys that connect audience intent with relevant product value and clear next steps.
- Use AI-assisted tools, CMS platforms, and automation to independently launch and improve digital experiences without relying on engineering for every change.
- Improve conversion across key touchpoints, including product sign-ups, demo requests, and activation journeys.
- Collaborate with Product Marketing on messaging and Product Management on opportunities to improve the user experience and product adoption.
- Track and analyze growth performance across acquisition, conversion, product activation, and qualified sales opportunities.
- Identify friction and drop-off across conversion funnels, using data and experimentation to improve performance and acquisition efficiency.
- Develop behavior-based nurture and re-engagement programs that help interested users progress toward product activation and sales engagement.
What We're Looking For
- 5+ years of experience in growth marketing, digital marketing, or related roles, preferably in B2B SaaS or technical software companies.
- Experience owning growth initiatives end to end, with a track record of improving acquisition, conversion, or product adoption.
- Strong technical aptitude and the ability to understand complex software products, developer workflows, and technical audiences.
- Hands-on experience building and optimizing landing pages, managing conversion tracking, and analyzing user journeys.
- Strong analytical skills, with practical experience in growth experimentation, funnel analysis, and performance measurement.
- Experience with marketing and analytics tools such as HubSpot, Google Analytics, CMS platforms, and automation solutions.
- Comfortable using AI tools and lightweight technical solutions to build, test, and launch growth initiatives independently.
- A proactive, resourceful approach to problem-solving, with the ability to move between strategy and execution and work effectively across teams.
- Experience with developer tools, databases, cloud infrastructure, open-source software, or AI platforms.
- A background in software engineering, technical product management, solutions engineering, or a related technical field.
- Working knowledge of SQL, HTML/CSS, JavaScript, APIs, or scripting for analytics and automation.
- Experience with product-led growth, self-service SaaS, or consumption-based business models.
What Success Looks Like
- Qualified Growth: Increase meaningful product activation and growth-sourced, sales-accepted opportunities.
- Conversion Performance: Improve landing page conversion rates and the progression from initial engagement to sign-up, demo requests, and product activation.
- Sustainable Growth: Build a repeatable experimentation process that improves acquisition efficiency and helps more users realize value from Zilliz products.
Benefits
- Comprehensive Health Coverage: Medical, dental, and vision insurance plans for employees and eligible family members.
- Unlimited PTO: Flexible paid time off to rest, recharge, and take care of personal needs.
- Competitive Compensation and Equity: Competitive cash compensation and long-term incentive opportunities, including stock options.
- 401(k) with Company Match: Retirement savings plan with employer matching contributions.
Zilliz is an Equal Opportunity Employer. We consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable law.
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