New Car Sales Executive

LSH Auto is a premium automotive retailer and a leading Mercedes-Benz dealership, offering new and used vehicles alongside comprehensive aftersales services. We are focused on delivering a high standard of service at every stage of the customer journey, combining product expertise with a customer-first approach that reflects the expectations of a premium brand.

In this role, you will play an important part in shaping the buying experience for customers considering their next vehicle. You will act as a trusted point of contact throughout the sales journey, helping customers make informed decisions while contributing to the commercial success of the showroom through a professional, relationship-led approach.

Hours - 40

Salary - £27,010 plus uncapped OTE Bonus, plus company car

Responsibilities

• Guide customers through the new car sales journey from initial enquiry through to vehicle handover.
• Build strong customer relationships and deliver an exceptional premium showroom experience.
• Demonstrate vehicle features, arrange test drives, and recommend suitable models.
• Negotiate pricing and finance options while achieving agreed sales targets.
• Maintain accurate CRM records and follow up leads to convert opportunities into sales.

• At least 2 years of automotive sales experience in a dealership.
• Track record of meeting or exceeding vehicle sales targets.
• Experience using dealership CRM systems with disciplined customer follow-up.
• Experience negotiating finance options and part-exchange discussions in automotive retail sales.
• A valid UK driving licence.
• Eligibility to work in the UK.
• Availability to work some weekends.

• Colleague Referral Scheme (£500 - £1000)
• A range of Mercedes-Benz training and leadership programmes
• Platinum Plus Rewards Scheme
• Colleague Car Purchase Scheme
• Eye care vouchers
• Life assurance (4 x annual salary)
• 31 days holiday (including bank holidays), rising to 38 days with length of service
• Wellbeing support
• Company pension
• Full uniform provided
• On-site gym