Regional Sales Representative

About LTF Technology

Since 2007, LTF Technology has specialized in developing and manufacturing innovative LED lighting components, power supplies, controllers, and custom-engineered electronic solutions. We serve leading lighting manufacturers, OEMs, and distributors throughout North America.

We are seeking an experienced, results-driven Regional Sales Representative to develop new business opportunities, expand our customer base, and strengthen existing relationships.

This position reports directly to the General Manager and works closely with our engineering, marketing, and operations teams.

Key Responsibilities

• Identify and develop new OEM customers, lighting manufacturers, and distribution partners.
• Build relationships with purchasing managers, engineers, product developers, and key decision-makers.
• Manage and grow existing accounts while identifying new sales opportunities.
• Develop and execute sales strategies to achieve revenue and profitability targets.
• Collaborate with engineering and product development teams on standard and custom solutions.
• Manage quotations, product evaluations, and customer follow-ups.
• Maintain accurate CRM records, sales pipelines, and forecasts.
• Monitor market trends, competitors, and emerging opportunities.
• Travel to customer locations, trade shows, and industry events as needed.

• Required:
• Minimum 5 years of successful B2B sales experience, preferably in technical or industrial markets.
• Proven ability to prospect, develop, and manage OEM customer relationships.
• Strong communication, negotiation, and business development skills.
• Technical aptitude and ability to understand electronic or engineered products.
• Experience with CRM systems and sales pipeline management.
• Self-motivated, organized, and results-oriented.
• Preferred:
• 10+ years of OEM or technical sales experience.
• Background in LED lighting, electronic components, power supplies, or electrical manufacturing.
• Established relationships with OEMs, lighting manufacturers, or electrical distributors.
• Experience with custom-engineered products and design-in sales.
• Familiarity with ERP systems, including Global Shop Solutions.
• Bilingual English/Spanish proficiency.

Compensation & Benefits

• Competitive base salary plus commission and performance bonuses
• 401(k)
• Health, dental, and vision insurance
• Paid time off
• Professional growth opportunities