Head of Brand, Asset Management, London - eFinancialCareers

eFinancialCareersLondon🇬🇧United KingdomPosted 30 Aug 2026

Why This Role Stands Out

This Head of Brand role in London offers a fantastic opportunity to shape the global brand strategy for a leading asset management firm, driving impactful campaigns and evolving brand identity. You'll thrive if you have extensive asset management brand experience and a proven track record of executing global strategies, with the hybrid work model offering excellent flexibility. Don't miss out on this chance to make a significant impact and advance your career!

Quick Overview

Seniority

Leader

Employment type

Full Time

Work mode

Hybrid

Location

London, United Kingdom

Posted

3 days ago

Job Description

Responsibilities

Define and deliver the global brand strategy aligned to corporate and commercial objectives
Set the annual brand and product/commercial campaign roadmap, prioritising by impact and audience
Own strategic briefs covering objectives, target audiences, key messages and KPIs
Guard and evolve brand identity (visuals, messaging and tone of voice)
Translate Sales priorities into effective campaign strategies with measurable outcomes
Track brand health and campaign effectiveness; turn insight into recommendations
Monitor market trends, competitors and client perceptions to inform positioning and innovation
Lead agency partnerships for creative, media and production; secure high‑quality delivery.
Oversee advertising asset production, workflows and on‑time delivery to media partners

Requirements

Extensive previous brand experience in asset management
Proven success creating and executing global brand strategies

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