Sales Executive - Workday

We are an integrated portfolio company that brings craft, innovation, and operational mastery together to build and scale specialty food & beverage brands across both
B2B and B2C
. Our portfolio includes owned and licensed brands such as
Parisi Coffee, Mother Earth Organic Coffee, Cervasi Italian Foods, Luigi Bonura’s Pasta Sauce, and Margaritas Amigos Salsas
, among others.

Beyond brand ownership, we operate as a full-service operating company offering

Contract manufacturing and coffee roasting
Private label program development
Branding and packaging services
Fulfillment operations
Logistics, climate-controlled warehousing, cold storage, and DSD (Direct Store Delivery)
The Sales Manager is responsible for driving profitable revenue growth by identifying, developing, and onboarding new business opportunities across the United States while providing leadership to the company’s growing sales organization.

This is a hands-on sales leadership role where the majority of time will be dedicated to developing new business, building strategic customer relationships, and expanding the company’s presence within branded wholesale, foodservice, private label, and co-manufacturing markets. The successful candidate will lead by example, personally driving sales while helping shape the commercial strategy, sales processes, and future growth of the sales team. This is an opportunity for an experienced sales professional who enjoys building rather than maintaining.

The ideal candidate should be comfortable opening new doors, leading consultative sales discussions, negotiating complex commercial opportunities, and mentoring other sales professionals as the organization continues to grow. Coffee industry experience is strongly preferred but not required. Success in this role will be measured first by the ability to generate profitable new business and build lasting customer relationships.

Additionally important will be the ability to strengthen the company’s sales organization by establishing effective sales processes, mentoring future team members, and contributing to a scalable commercial strategy that supports long-term growth.

Build and maintain a robust pipeline of qualified opportunities across branded wholesale, foodservice, hospitality, private label, and co-manufacturing channels.
· Identify prospective customers through strategic prospecting, referrals, networking, trade shows, and industry relationships.
· Conduct discovery meetings to understand customer objectives and develop customized commercial solutions.
· Prepare proposals, pricing strategies, and customer presentations.
· Negotiate commercial agreements and consistently achieve revenue, volume, and profitability objectives.

Sales Leadership
· Lead and support the company’s growing sales organization.
· Coach, mentor, and develop sales team members to improve performance and execution.
· Establish and/or maintain sales processes, pipeline management standards, and performance expectations.
· Conduct regular pipeline reviews and opportunity planning sessions.
· Assist with recruiting, onboarding, and developing future members of the commercial team.
· Help shape the company’s long-term commercial strategy and sales organization.

Commercial Strategy
· Identify emerging markets and new customer segments.
· Work closely with Marketing to strengthen lead generation and market positioning.
· Provide competitive intelligence and market insights to support strategic planning.

Partner closely with the Account Management team to ensure a seamless transition from customer acquisition to long-term business relationship.
· Work collaboratively with Production, Quality, Purchasing, Customer Service, and Operations to communicate customer expectations and support successful onboarding.
· Help resolve commercial issues while maintaining exceptional customer relationships.
· High school diploma or G.Five or more years of successful B2B sales experience.
· Experience managing complex consultative sales cycles.
· Strong communication, presentation, negotiation, and relationship-building skills.
· Demonstrated leadership abilities with experience coaching or mentoring others.
· Highly organized with excellent time management and CRM discipline.

Coffee industry experience.
· Experience in food, beverage, ingredient, or consumer packaged goods industries.
· Experience selling private label, co-manufacturing, contract manufacturing, or customized manufacturing solutions.
· Existing relationships within foodservice, hospitality, grocery, retail, convenience, or national account channels.
· Experience selling to regional and national customers.

COMPETENCIES FOR SUCCESSFUL PERFORMANCE OF JOB DUTIES
B2B and consultative sales cycles, including pricing, proposal development, and contract negotiation
· Branded wholesale, foodservice, private label, and co-manufacturing markets
· CRM systems and sales pipeline management practices
· Food, beverage, or consumer packaged goods industry dynamics (coffee industry experience a plus)
Negotiating commercial agreements and structuring win-win deals
· Presenting to and building relationships with customers and executive leadership
Identify and pursue emerging markets and customer segments
· Manage a pipeline with strong organizational and time-management discipline
· Collaborate cross-functionally with Marketing, Production, Quality, Purchasing, Customer Service, and Operations
May work in a normal office environment and/or remote office as approved.

Monday through Friday 8am until 5pm.
· Additional hours may be required during month-end close, year-end close, audit periods, or other critical financial reporting timelines. TRAVEL
· Occasional travel within the metropolitan area may be required. This position is relatively free from unpleasant environmental conditions or hazards and minimal physical effort. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Medical Insurance

• Dental Insurance
• Health Savings Account (HSA)
• Life Insurance
• Short-Term Disability
• Long-Term Disability
• Paid Holidays

Offers of employment are contingent upon successful completion of a criminal background check and a pre-employment drug screening, which includes testing for marijuana (THC), consistent with federal contractor requirements.