Area Sales Manager

Area Sales Manager
Location: Essex (covering Essex, Kent, Hertfordshire & Suffolk)
Salary: 50,000 - 55,000 + Bonus + Benefits

A well-established packaging manufacturer is seeking an experienced Sales Manager to join their growing commercial team. This is a field-based role covering Essex, Kent, Hertfordshire and Suffolk, focused on driving new business and developing long-term customer relationships across the packaging sector.

The Role
You will take ownership of a defined regional territory, responsible for both winning new business and managing existing accounts. Working closely with internal production and technical teams, you will deliver tailored packaging solutions to customers across manufacturing, logistics, retail, and industrial sectors.

Key responsibilities include:

• Developing new business across a multi-county territory
• Managing and growing existing customer accounts
• Preparing quotations and negotiating pricing and contracts
• Working with production teams on lead times and product feasibility
• Identifying market opportunities and competitor activity
• Achieving sales and margin targets
• Building strong, long-term customer relationships

About You

• Proven sales experience within the packaging industry is essential
• Strong background in B2B sales and account management
• Commercially strong with excellent negotiation skills
• Ability to manage a full sales cycle independently
• Confident communicator with a consultative approach
• Self-motivated and target driven

What's on Offer

• 50,000 - 55,000 basic salary (DOE)
• Performance-related bonus structure
• Company benefits package
• Field-based autonomy with regional responsibility
• Opportunity to join a stable and growing packaging business

If you are an experienced packaging sales professional looking for a regional role with autonomy and strong earning potential, we would like to hear from you.

WR Engineering are the recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent jobs UK wide.

WR is acting as an Employment Agency in relation to this vacancy.