Head of Membership Growth

SmarterHome.ai

Reports To

President

Location Remote — Latin America or India, with at least 4 hours of daily overlap with U.S. Pacific Time.

Travel

Periodic trips to our Newport Beach, California headquarters; a valid U.S. visa for business travel is required or must be obtainable.

Type

Full-time

About Us

SmarterHome.ai is a membership platform that helps U.S. households save money and manage their home, with real-time help from Hey Smarty, our AI concierge.

The Role

You grow our membership: more households joining, staying, and getting value every month. You own the number, the budget, and a dedicated development team. This is a hands-on role for a growth operator, not a strategy or coordination role.

What You'll Do

• Run lifecycle marketing across SMS, email, push, and in-app: onboarding, conversion, renewal, and win-back

• Design offers, pricing tests, and promotions, and run weekly experiments with measured results

• Own the member growth budget and put money where it performs

• Direct developers on the member experience across web and mobile

• Turn member data into decisions, and hold partners to the data quality we need

• Report directly to the President with a weekly written update

How You'll Be Measured

Growth in active members, retention, conversion, and the return on every dollar you spend.

To Apply

Along with your resume, answer one question: walk us through a lifecycle program you ran — the budget, the control group, the lift, and what you cut.

Must-Have Skills

• 6+ years in growth, lifecycle, or retention marketing for a U.S. consumer subscription, membership, or loyalty business

• A track record of measurable lift in conversion or retention, with the numbers to prove it

• Hands-on with a lifecycle platform (Braze, Iterable, Klaviyo, Customer.io, or similar) and SMS at scale

• Working knowledge of U.S. SMS consent and compliance rules (TCPA)

• Has owned a marketing budget and can show the return on it

• Has directed developers or acted as a product owner

• Strong analytical skills and highly fluent with AI tools in everyday work

• Excellent written English

Nice to Have

• Rewards, cashback, card-linked offers, or member discount programs

• Home services, telecom, insurance, or fintech

• AI-powered product features

• Spanish fluency

Compensation will be discussed throughout the hiring process and will be aligned with the candidate's experience, qualifications, and overall fit for the role.