**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

A day in the life:

As an Account Director, Marketing Science, you’ll be responsible for working with clients in the Fusepoint (Power’s Strategy and Measurement) Team. This role will work to drive performance through data intelligence, measurement, media planning, and consulting services. Through a deep understanding of the client’s business, measurement expertise, and a broad background with hands-on experience, the Account Director helps clients achieve business outcomes. The Account Director will guide teams of highly-talented data scientists, media planners, and marketers by working closely to align their efforts with client goals. Additionally, you’ll demonstrate exceptional leadership by gaining trust and providing strategic insight to clients. You’ll have a across many digital marketing channels and tools. As the owner of the client relationship, the role is responsible for gauging sentiment, soliciting feedback and sharing additional opportunities to support the business goals.

Responsibilities:

• Client-centric Communication: Establish a strong relationship with client key decision makers to understand business goals and challenges, clearly present strategy, and oversee execution of performance of the strategy.
• Account Leadership: Lead the cross-functional account team of data scientists, media planners, and channel experts to create a comprehensive marketing and measurement strategy to meet or exceed client business objectives;
• Data-driven Insights: Leverage data and analytics to identify strategic opportunities; Translates learnings into clear and concise reporting with actionable next steps.
• Measurement Strategy: Leads the client’s measurement strategy by collaborating with the Measurement Leads/Analysts (SMEs). Leverage a strong understanding of cross-channel media planning, measurement strategy, including the connection of a client’s product, audience and media.
• Measurement Frameworks: Ensure we execute a modern measurement strategy using MMM and incrementality testing (MMTs) to help find the truth and make better marketing decisions;
• Cross Functional Collaboration: Collaborate with internal teams and clients to ensure work aligns with performance metrics, attribution models, and client KPIs, blending strategic inputs with optimization outputs.
• Client Retention: Lead the contract renewal strategy, presentation and proposal development alongside to extend client partnerships; Reviews and analyzes client contracts on a regular basis to ensure goals are on target
• Service Expansions: Work with the Group Director and the internal account team to identify additional strategies to improve performance and expand client partnerships
• Client Portfolio: Manage a diverse set of measurement, data analytics, and/or strategic consulting clients totaling
• Team Coaching and Development: Lead by example and practices servant leadership; Delivers timely, specific feedback to account team members to up-level existing client services
• Responsible for other tasks and projects as assigned by Strategy department leadership, as needed
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Role Requirements:

• Bachelor's Degree in Marketing, Data Science/Analytics, Business or related discipline
• 8+ years digital marketing experience ideally with marketing/data analytics and/or data science experience at a digital or media agency

• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Ability to quickly build rapport and develop relationships with executive-level points of contact
• Desire to work in a role that functions as both a marketing consultant and a business consultant for clients
• Highly dependable, self-starter, high energy, positive attitude with good organization, time management skills, and strong attention to detail

• Entrepreneurial spirit with a passion for for problem-solving, continued learning, and personal development

• Proven track record of delivering high customer satisfaction scores
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team,
• Ideally 2-3 years of team management experience, 2-3 direct reports

Key Performance Indicators (KPIs)

• ETCR or Expansion to Churn Ratio (as established quarterly)
• Oversee development of 1 new case study per qtr.
• 8.8 Average Client NPS

Most Important Things (MITs)

• Client Satisfaction & Retention
• Team Coaching and Development
• Marketing Strategy, Development and Execution

Benefits & Perks:

• Base salary + commission opportunities
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• 401(k) plan - 4% employer contribution matching
• Unlimited Time Off available on day one
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
• Fully flex work environment: full-remote, in-office, or hybrid
• A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
• Employee Assistance Program (EAP)
• 12 observed United States national holidays + 2 mental health recharge days per year
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives