Quick Overview
Seniority
Mid Senior
Work mode
Remote
Location
United States
Posted
Yesterday
SQLGDPRHIPAAREST
Job Description
Job Title - Adobe Journey Optimizer (AJO) Developer
Location - Remote
Job Summary
- We are looking for an experienced Adobe Journey Optimizer (AJO) Developer with strong exposure to Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA).
- The candidate will be responsible for designing, developing, and implementing personalized customer journeys, real-time customer engagement solutions, audience segmentation, and analytics-driven marketing campaigns across multiple channels.
- This role requires hands-on expertise in AJO, AEP data foundations, and CJA reporting capabilities. Key Responsibilities Adobe Journey Optimizer (AJO) Design and develop Event-Based and Audience Qualification Journeys.
- Configure Email, SMS, Push Notification, In-App, and Web Channel campaigns. Implement Offer Decisioning, Dynamic Content, Personalization, and Content Templates.
- Configure Journey Entry/Exit Criteria, Decision Splits, and Journey Orchestration.
- Support Journey Testing, Monitoring, Troubleshooting, and Production Deployment. Collaborate with business and marketing teams to convert requirements into scalable customer journeys.
- Adobe Experience Platform (AEP) Develop and maintain XDM Schemas, Datasets, Identity Namespaces, and Merge Policies. Configure Real-Time Customer Profile (RTCP/RTCDP).
- Build and support Batch and Streaming Data Ingestion pipelines. Design audience segmentation and profile activation strategies. Implement identity resolution and profile stitching.
- Ensure compliance through DULE policies, consent management, and data governance.
- Customer Journey Analytics (CJA) Create and manage Connections and Data Views.
- Build dashboards, reports, calculated metrics, and visualizations.
- Analyze customer journey performance and campaign effectiveness. Partner with business stakeholders to derive actionable insights from customer behavior.
Required Technical Skills
- Adobe Journey Optimizer (AJO)
- Adobe Experience Platform (AEP)
- Customer Journey Analytics (CJA)
- Real-Time CDP (RTCDP)
- XDM Schema
- Design Identity Resolution & Merge Policies
- Audience Segmentation
- Adobe Web SDK / Adobe Launch
- REST APIs
- SQL / Query Service
- Batch & Streaming Data Ingestion
- Journey Personalization & Offer
- Bachelor's degree in Computer Science, Information Technology, or related field.
- Adobe certifications in AJO, AEP, or RTCDP are preferred.
- Experience implementing enterprise-scale customer engagement solutions.
Nice-to-Have
- Adobe Customer AI
- Omnichannel Campaign Orchestration
- Consent & Preference Management
- Marketing Automation Platform Integrations
- Data Governance & Privacy Compliance (GDPR, HIPAA, CCPA)
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