Assoc Brand Manager

About the role

Ready for your next step? As Associate Franchise Manager, you will help look after two of Hasbro’s biggest and best-loved entertainment and consumer products brands, owning key deliverables and partnering with teams across production, social, music and digital games. Reporting to the Director, Global Franchise Strategy & Management, and based in London, you will be part of a talented team across London, LA and Boston: supportive, in it together and always got each other’s backs. We focus on the best results, execute with excellence and have fun doing it, and you will have real autonomy and challenge.

A day in the life

• Own key franchise deliverables for two major brands, delivering on time, on budget and to a market-leading standard.
• Partner with production, social, music and digital games teams to bring franchise strategy to life consistently across every touchpoint.
• Brief and work with our creative team on franchise collateral, from presentations and sell-in tools to toolkits.
• Plan impactful initiatives across the business, keeping franchise identity consistent across all assets.
• Pitch to partners worldwide, spotting opportunities for global activations.
• Share insights with colleagues and measure how our materials perform, so the next ones are even better.

What you’ll bring

• 2–3 years’ experience in a busy franchise, brand or marketing team; entertainment or consumer products experience is a plus.
• A track record of executing with excellence: proactive, organised and results-oriented, with high standards.
• Independent, calm under pressure, great at juggling priorities and open to feedback.
• Excellent communication and the confidence to pitch ideas and collaborate across functions.
• Strong presentation and IT skills: PowerPoint, Word, Excel and Outlook.
• A real passion for entertainment and consumer products, and a team player at heart.