Quick Overview
Job Description
Job Description
About Arena Club
Arena Club is building the number one digital marketplace for collectibles. We started by reinventing the hobby with the first-ever digital card show, and we are expanding into new categories so collectors can buy, sell, grade, and showcase everything they care about in one place. Spearheaded by 5x World Series Champion Derek Jeter and serial entrepreneur Brian Lee, our fully digital marketplace is grounded in trust, transparency, and fun, featuring grading and authentication, vaulting, and digital pack openings that let collectors build and display their collections in a personalized online showroom from anywhere in the world.
About the Role
We are seeking a Lifecycle Marketing Coordinator to join our retention team and own the day-to-day execution of our CRM and lifecycle marketing programs. Reporting to the Retention Manager, you will deploy campaigns that drive customer engagement, retention, and repeat purchases.
This is a hands-on role for an early-career marketer looking to build deep expertise in email, push, and SMS marketing at a fast-growing collectibles platform.
Campaign Deployment
Build, test, and deploy daily CRM campaigns across email, push notifications, and SMS based on the marketing calendar
Segment customer data to deliver targeted, personalized campaigns based on user personas, buying patterns, and collectors' behaviors
track performance and apply data-driven insights to future sends
Quality Assurance:
Calendar Management:
Maintain the CRM sending calendar to align campaign deliveries with product drops, promotions, and seasonal events
Partner with the Design team to brief, review, and finalize creative assets for all campaigns
Performance Reporting:
Pull basic performance metrics (opens, clicks, conversions), flag engagement trends, and support ad-hoc retention initiatives
Bachelor's degree in Marketing or a related field
~1–2 years of hands-on experience in CRM, lifecycle marketing, or email marketing
~ Exceptional proofreading and QA skills, with a track record of catching formatting errors, typos, or broken links before deployment
~ Comfort navigating standard ESP and CRM platforms (Customer.
Solid understanding of email, push, and SMS marketing fundamentals, including A/B testing methodologies and rendering checks
~ Basic HTML and CSS knowledge to make quick edits to email templates and troubleshoot layout issues
~ Tech-forward mindset with prior experience or active comfort using AI tools to streamline copywriting, enhance audience segmentation, or speed up daily CRM workflows
~ Analytical mindset with comfort using data to identify patterns, evaluate campaign success, and support marketing decisions
~ Ability to thrive and remain agile in a fast-paced, high-growth startup environment
Familiarity with sports cards, Pokémon TCG, or trading card games, or a strong willingness to quickly learn the collector landscape
Fluency in Excel or Google Sheets for compiling metrics and performing basic data analysis
Strong copywriting instincts with an eye for voice and tone that resonates with a passionate, hobby-driven community
Total compensation includes base salary, bonus, and equity.
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