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RemoteTemporary/CasualMarketing

Digital Marketing Strategist

DigitalMelbourne, Victoria🇦🇺Australia

Why this role stands out

This remote, freelance Digital Marketing Strategist role offers a fantastic opportunity to leverage your expertise in Google and Meta Ads, working with cutting-edge AI tools to drive impactful campaigns for a reputable agency. You'll thrive here if you're a strategic thinker with strong client-facing skills, eager to contribute to paid acquisition and brand growth. Embrace the flexibility of this part-time, AEST-compatible position to shape innovative marketing strategies.

Quick overview

SeniorityMid Senior
Employment typeTemporary/Casual
Work modeRemote
LocationMelbourne, Victoria, Australia
Brand StrategyDigital MarketingGA4Google AdsMarketing AutomationMeta AdsGenerative AIPrompt Engineering

Job description

We’re looking for an experienced Digital Marketing Strategist (Freelance, Remote) to support a Melbourne-based digital marketing agency working across performance marketing, brand strategy and AI.

This is a hands-on, client-facing role where you’ll manage Google and Meta Ads, own paid acquisition strategy, and work alongside AI-supported tools and agents to analyse performance, validate recommendations and implement campaign changes.

Engagement Details

Type: Freelance / Part-time

Duration: 6 months

Commitment: Approximately 15 hours per week

Location: Australia or New Zealand

Timezone: AEST-compatible

Schedule: Hours can be distributed across the week, with agreed availability for client meetings.

Responsibilities

  • Manage and optimise Google Ads and Meta/Facebook Ads accounts.
  • Own paid acquisition strategy and implement campaign changes.
  • Review, validate, and act on recommendations generated by AI agents.
  • Use campaign data to identify opportunities and improve performance.
  • Advise clients across performance, creative, brand and growth strategy.
  • Build strong client relationships and communicate recommendations confidently.
  • Collaborate with technical specialists across analytics, tracking and dashboarding

Requirements

  • Previous experience in performance marketing, paid media or digital acquisition.
  • Strong hands-on experience with Google Ads and Meta Ads.
  • Experience managing paid media budgets of approximately AUD20K+ per month.
  • Strong understanding of performance and brand marketing.
  • Strong client-facing and relationship management skills.
  • Comfortable using AI tools and agents as part of marketing workflows.
  • Experience with Claude, Claude Code, Codex, ChatGPT, prompt engineering or AI marketing automation is highly valued.
  • Experience with GA4, Google Merchant Centre, tracking and dashboarding is a plus.

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