Senior Marketing Automation Lead: Personalised Campaigns
Why this role stands out
Elevate your career with this high-impact leadership role at BOQ, where you will drive sophisticated, data-driven marketing strategies within a collaborative and forward-thinking environment. This position is perfect for a tech-savvy strategist who thrives on optimizing customer journeys and enjoys the perfect balance of professional growth and hybrid work flexibility. Take the next step in your marketing journey and apply today to help shape the future of personalized communication at a respected industry leader.
Quick overview
Job description
BOQ Group in Brisbane is seeking a Senior Marketing Automation Specialist to lead the execution and optimisation of customer communications across email, SMS, push, and other channels. You will drive personalised, data-driven campaigns and ensure marketing tech runs effectively.
You will collaborate with Product, Marketing, Data, Technology, Risk and Operations to improve journeys, test strategies, and continuously lift business outcomes while maintaining data integrity and platform performance.
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