Sales Associate - Business Development (Cold Calling)

About the role

We’re looking for a confident, driven Sales Associate to find new business through outbound cold calling. You’ll be the first person prospects hear from us. Your job is to start conversations, qualify leads and book meetings or close deals that grow our client base. This role suits someone who handles rejection well, likes hitting targets and wants a long-term career in sales.

Key responsibilities

• Make a high volume of outbound cold calls (about [80–120] per day) to prospects from lead lists, databases and research.
• Introduce ICM America’s services, find out what prospects need and explain how we can help.
• Qualify leads by budget, authority, need and timeline, then book appointments for senior sales staff or close deals directly.
• Handle objections professionally and keep the conversation moving toward a next step.
• Follow up with prospects by phone, email and LinkedIn to build the pipeline.
• Keep accurate records of calls, notes and lead status in the CRM ([e.g., HubSpot, Salesforce, Zoho]).
• Meet or beat daily, weekly and monthly targets for calls, conversations, appointments and revenue.
• Research target industries and companies to build and refine prospect lists.
• Work with the sales and marketing teams on scripts, campaigns and feedback from the market.
• Stay current on our services, pricing, competitors and industry trends.

• Bachelor’s degree in Business, Marketing or a related field (preferred, not mandatory).
• 1–3 years of experience in outbound sales, cold calling, telemarketing or business development.
• Able and willing to work US shift hours consistently.
• Comfortable working remotely, with a quiet workspace, a reliable internet connection and a good headset.
• Excellent spoken and written English with a clear, professional phone manner. A neutral accent is a plus.
• Resilience and a positive attitude when facing rejection.
• Strong listening, persuasion and objection-handling skills.
• Basic computer skills (MS Office or Google Workspace); CRM experience is a plus.
• Self-motivated, target-driven and organized, with the discipline to work on your own.