Quick Overview
Salary
$65k - $70k/yr
Seniority
Mid Senior
Work mode
Remote
Location
United States
Posted
9 hours ago
Microsoft Office
Job Description
Job Summary
We are seeking a motivated and compassionate Director of Marketing to lead sales and marketing efforts for our assisted living community. The ideal candidate will have strong relationship-building skills, a passion for serving seniors, and a proven ability to generate leads and increase occupancy.
Wage: $65,000-$70,000 per year
Responsibilities
- Develop and implement marketing and sales strategies to support occupancy goals.
- Build relationships with hospitals, healthcare professionals, senior organizations, and community partners.
- Generate and follow up on leads and referrals.
- Conduct tours and guide prospective residents and families through the move-in process.
- Plan community events, outreach activities, and promotional campaigns.
- Maintain accurate lead and referral records.
- Monitor marketing results, competitor activity, and local market trends.
- Collaborate with the Executive Director and leadership team to achieve census goals.
- Represent the community professionally throughout the local area.
- 2+ years of sales, marketing, business, healthcare, assisted living, memory care, or senior care, or related experience.
- Able to work flexible hours, including occasional weekends and evenings.
- Valid MN Driver's License.
- Strong communication, networking, and relationship-building skills.
- Excellent organization and follow-up abilities.
- Comfortable with CRM systems, social media, and Microsoft Office.
- Professional, compassionate, energetic, and results-oriented.
- Knowledge of government programs- EW and CADI, Housing Support.
- Knowledge of federal, state, and local regulations and statues that pertain to Assisted Living requirements- preferred.
Benefits
- Annual reviews with wage increases
- Paid time off & paid holidays
- Medical, dental, vision benefits
- 401k + company match
Join a team dedicated to providing exceptional care and creating a welcoming community for seniors and their families. This is an excellent opportunity for a relationship-driven marketing professional to make a meaningful impact while helping our community grow.
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