Quick overview
Job description
Job Responsibilities
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities
- Development of collateral
- Drive social media and manage website
- Liaise with external vendors to execute events and campaigns
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Conduct market research
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.)
- Assist in analyzing marketing data to help shape future marketing strategies
Qualifications
- Experience with product launches and/or integrated marketing campaigns
- Excellent written, communication, and presentation skills
- Experience with social media and content management systems (CMS)
- Working knowledge of market research, surveys, and data analytics
- Proficiency with Microsoft Office and Wordpress
- Experience planning and leading initiatives
- Experience managing projects and working with cross-functional teams
Education/Experience
- Education Requirements: Bachelor’s degree in marketing, communications, or related field, MBA preferred
- Experience Requirements: 2+ years’ experience
- Some travel will be required
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