Territory Sales Manager (Midwest USA)

Who We Are

XDS is the world’s largest bicycle maker by volume and the world’s largest producer of carbon-fiber frames. We are entering the U.S. market for the first time with X-LAB, our in-house brand of performance bicycles primed for the global stage. XDS’s manufacturing scale, decades of carbon and alloy expertise, and vertical integration create a once-in-a-generation chance to redefine the economics of cycling for riders and bike shops alike.

Since 1995, we have combined proprietary materials science, compelling design, and highly automated production to deliver:

• Over 8 million complete bikes annually across road, mountain, gravel, city, and e-bike segments

• More than 300,000 carbon frames per year from the world’s biggest dedicated carbon-fiber bike facility

• 300+ international patents covering advanced carbon layups and proprietary X6 aluminum alloys

• Full vertical integration enabling speed-to-market, supply chain resilience, and cost leadership

• OEM partnerships with leading Western brands, and we are now poised to build our own premium brand overseas

As of 2026, we have officially launched X-LAB with a fully U.S. based team of industry veterans and experienced leaders. And we are just getting started.

Learn more: https://xds.co/

See an insider’s look of our factory: Youtube Video

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XDS is seeking a Territory Sales Manager to join us on this ground-floor opportunity to establish XDS in the North American market. This is a hands-on, field-based sales role focused on opening new dealer accounts and getting XDS bikes on shop floors across a defined territory. You’ll be out in-market most days, walking into stores, having real conversations with shop owners and managers, and building relationships face to face. This role is about laying the groundwork for XDS in North America and being the brand’s presence on the ground.

The territory for this position will cover Illinois, Michigan, Indiana, Iowa, Wisconsin, Ohio, or Kentucky. We welcome applicants in any of these states.

What You’ll Do

• Visit bike shops regularly to introduce XDS, open new accounts, and grow relationships

• Prospect in person within your territory, including cold walk-ins

• Take deals from first conversation through initial order

• Train shop staff on product and positioning

• Keep a pulse on competitors, pricing, and local market dynamics

• Represent XDS in a professional, consistent way

You’re a Great Fit With:

• Experience in the cycling industry and with bicycle shops (mandatory)

• 5+ years of sales experience built on relationships, not just inbound leads

• Ability to build interest and convert into sales

• Comfort and flexibility with traveling, opening doors, and starting conversations in person

• Strong organization and follow up skills

• Background or interest in cycling or performance sports

Success Metrics (1st Year)

• Opening new dealer accounts

• Hitting agreed revenue targets

• Establishing active dealers and demo placements

• Maintaining a healthy pipeline and consistent territory coverage

Our Compensation and Benefits

• Salary plus commission structure (expected OTE $125k-$175k)

• Demo bike fleet and comprehensive travel allowances

• Remote-focused role

• Office space in beautiful Santa Monica, California