Quick overview
Job description
Trinny London is looking for an Interim Head of Marketing to join our team. We are looking for a candidate that is ready to take on a highly fast-paced, creative and strategic role, overseeing Brand and Product Marketing and reporting into the CMO.
The Head of Marketing leads the strategic direction and execution of brand and product marketing across Trinny London. Setting the narrative and strategy for the brand, this role leads campaign planning, execution and product marketing -and works closely with Creative, Social, PR, Advocacy, Ecomm and Retail to drive awareness, engagement, and growth globally.
You’ll lead a cross-functional team responsible for creating, delivering, and optimising integrated marketing plans that connect brand, product, and customer insight—ensuring every campaign, launch, and activation strengthens our brand equity and commercial performance.
Welcome to Trinny London!
Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.
We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.
Our Values
We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.
We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.
The Role
- Drive the product marketing roadmap, overseeing the strategy for all new product launches and reactivations.
- Lead brand campaigns and always-on strategy, ensuring compelling consumer propositions and creative campaign strategies to deliver customer acquisition, conversion, and retention.
- Partner with the Product Development team to shape and articulate innovative product propositions that resonate with our target audience.
- Ownership of global marketing calendar, ensuring continuous storytelling that drives engagement, relevance, and brand salience.
- Build and maintain robust product marketing frameworks and benchmarks to inform decision-making and performance optimisations across pricing, messaging and position.
- Build trusted, collaborative partnerships with key stakeholders across Social, PR, Creative, Product Innovation, Retail, and Ecomm/Digital.
- Lead, inspire, and develop a high-performing marketing team, creating a culture of excellence and empowerment.
- Drive multi-channel marketing activations, ensuring robust measurement and continuous optimisation.
- Act as a key liaison between creative, and commercial teams to ensure all activity supports overarching brand and business goals.
- Expert on emerging trends, consumer insights and market dynamics to lead brand and product marketing evolution.
- Extensive experience operating at a Head of Marketing or equivalent senior level, driving brand vision and departmental growth.
- Proven ability to architect and execute integrated activation plans that align with overarching business objectives.
- Strong financial acumen with a focus on leveraging data-driven insights to optimise commercial performance and ROI.
- A track record of mentoring and scaling high-performance teams to reach their full potential.
- Deep-rooted marketing fluency with a comprehensive understanding of the media landscape.
- Skilled at building cross-functional partnerships and driving alignment across diverse departments.
- An impactful communicator who presents with confidence and can influence stakeholders at all levels.
- Thrives in fast-paced, agile environments with a focus on meticulous detail and high-stakes prioritisation.
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