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Duales Studium Marketing (B.A.) am Campus oder virtuell

IU Internationale Hochschule GmbHKöln, Nordrhein-Westfalen🇩🇪GermanyPosted 13 Sept 2026

Why This Role Stands Out

Embark on a dynamic marketing career with a dual study program offering hands-on experience and specialized learning in areas like online marketing or sales, with the flexibility of campus or virtual study. This opportunity is perfect for aspiring marketers eager to develop innovative strategies and gain practical skills, with your tuition covered and a monthly stipend provided. Apply now to shape compelling customer experiences and build a strong foundation for your future in marketing!

Quick Overview

Salary
€320 - €375/mo
Seniority
Entry Level
Work mode
Hybrid
Location
Köln, Nordrhein-Westfalen, Germany
Posted
3 weeks ago

Job Description

Duales Studium Marketing (B.A.) | Köln, Germany | On-site

We are hiring for a leading educational institution dedicated to providing innovative and flexible degree programs, with a strong focus on practical application and career readiness. Our approach combines high-quality academic learning with real-world experience, preparing students for successful futures in their chosen fields.

The Role

  • Develop, plan, and implement marketing, sales, and communication strategies, including all B2C initiatives.
  • Take responsibility for the conceptual, creative, and visual execution of marketing strategies.
  • Engage in the continuous development and re-conceptualization of innovative marketing and sales strategies.
  • Prepare and analyze reports to measure the success of marketing efforts.
  • Analyze and optimize product assortments, including assortment discussions and new product introductions.
  • Conduct market analysis and provide merchandising and training advice.

What You'll Need

  • (Technical) university entrance qualification, a qualified vocational qualification, or state-certified technician/business administrator status.
  • German language proficiency at B2 level.
  • A keen interest in advertising, marketing, and sales.
  • An economic mindset with strong organizational skills.
  • Excellent communication and teamwork abilities, coupled with creative flair.
  • Good to very good English language skills.

What's On Offer

  • Monthly salary of €320 - €375 gross, depending on the partner company.
  • Study fees covered, up to €789 per month.
  • State-recognized Bachelor's degree with practical content.
  • Opportunity to specialize in Online Marketing, Sales & Distribution, or Digital Business.

Apply via Haystack today!

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