Student - Marketing & Communications Assistant

Hourly Rate: $16.50
Hours per week: Estimated 10-15 hours

Description

The Marketing & Communications Student Assistant supports the Recreation, Tourism & Culture team in promoting programs, events, facilities, and community initiatives through digital and traditional marketing channels. This position provides hands-on experience in content creation, social media management, photography, event promotion, and administrative marketing support.
The position works closely with the Digital Marketing Assistant and departmental staff to help deliver engaging communications that increase brand awareness, participation, and engagement.

Qualifications :

We recognize that candidates bring diverse experiences and backgrounds. Applicants are encouraged to demonstrate how their qualifications meet the essential requirements of the position. Additional valued qualifications may strengthen an application but are not required.

Essential

To be considered for this position, applicants must demonstrate the following:

• Currently enrolled in a university or college program in Marketing, Communications, Public Relations, Business Administration, Journalism, Graphic Design, Recreation Management, or a related field.
• Returning to studies following the work term is required.
• Experience using social media platforms such as Facebook, Instagram, and LinkedIn.

Equivalent combinations of education, training, and experience may be considered where they provide the knowledge, skills, and abilities required to perform the essential duties of the position. Applicants are encouraged to describe how their background aligns with the requirements of the role.

Valued

The following qualifications are not required but may strengthen an application:

• Familiarity with Microsoft Office 365 applications including Word, Outlook, Teams, SharePoint, and Excel.
• Experience with Canva, Adobe Creative Cloud, or similar design tools is considered an asset.
• Photography, videography, and basic editing experience are considered assets.
• Strong attention to detail and organizational abilities.
• Ability to prioritize tasks, manage multiple projects, and meet deadlines while maintaining attention to detail.
• Strong written and verbal communication skills with the ability to interact professionally with staff, stakeholders, and members of the public.
• Ability to contribute fresh ideas for social media content, promotions, and community engagement activities.
• Works cooperatively with colleagues while also demonstrating initiative and independence when assigned tasks.
• Willingness to learn new technologies, marketing tools, and processes in a fast-paced environment.
• Demonstrates a positive, professional, and helpful attitude when interacting with the public.

What You'll Do:

• Assist with the creation and scheduling of social media content calendars and campaign schedules across various platforms.
• Support the development of graphics, posters, and marketing materials.
• Assist with photography and videography for recreation programs, events, and facilities.
• Write copy for social media captions, website updates, and promotions.
• Ensure content follows established brand standards and guidelines.
• Attend community events to assist with event setup, displays, and public engagement.
• Provide general administrative support for marketing and special projects.
• Support tracking of campaign metrics and engagement statistics through analytic reports.
• Participate in team meetings and contribute ideas for marketing initiatives.
• Perform other related duties as assigned.

Working Conditions

• Primarily office-based with occasional travel to recreation facilities, community events, and program locations.
• Some evening and weekend work may be required to support events and campaigns.
• Ability to work independently and as part of a collaborative team environment.

Build a future with an employer that supports your life today and tomorrow.

Our Commitment

The City of Fredericton is an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. We welcome applications from Indigenous Peoples, persons with disabilities, racialized persons, and other equity-deserving groups. Qualified candidates who self-identify may receive preference in line with employment equity goals and applicable legislation.

If you require accommodation, please advise Human Resources so we can work with you to meet your needs

Apply Now!

Please submit your application on or before November 13, 2026, at 4:30 p.m. AST.

Only those applicants selected for further consideration will be contacted.