Why This Role Stands Out
This hybrid role offers a fantastic opportunity to own marketing-generated pipeline and drive demand generation for a growing technology business, perfect for an experienced B2B marketer ready to make a significant impact. You'll thrive by leveraging your performance marketing expertise, managing agencies, and optimizing full-funnel strategies within a collaborative team environment. Apply now to step into this exciting mid-senior position!
Quick Overview
Job Description
Morgan McKinley are delighted to be working with an established and growing technology business who are looking to appoint a Performance Marketing Manager on a fixed-term basis.
This is a fantastic opportunity for an experienced B2B marketer with a strong background in performance marketing and demand generation. The successful candidate will take ownership of marketing-generated pipeline, ensuring existing activity continues to perform and deliver against commercial targets.
Key areas of responsibility include:
- Demand Generation: Own MQL/SQL performance, pipeline contribution and full-funnel reporting.
- Agency Management: Manage SEO, PPC and LinkedIn Ads agencies, overseeing performance, budgets and KPIs.
- Lifecycle Marketing: Build and optimise nurture sequences within HubSpot.
- Digital Performance: Use GA4 and Microsoft Clarity to monitor conversion and identify opportunities for improvement.
- Lead Conversion: Own the optimisation and performance of the website chatbot.
- Team Collaboration: Work closely with content, creative and wider marketing teams to deliver demand-generation activity.
About you:
- Available on short or immediate notice, to start a new contract role.
- 3-5+ years' experience in demand generation, performance marketing or B2B marketing, ideally within a SaaS or technology environment
- A proven track record of owning MQL or SQL targets
- Available to work in Haywards Heath offices on a hybrid basis
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