National Account Manager

Our client is a growing, family-run business based in Carnforth, with a simple ambition, to deliver an exceptional customer experience through the supply of creative materials and equipment to educational establishments.

They work with customers across the UK, combining an extensive product range with a genuinely personal, relationship-led approach.

They are now entering an exciting new phase of growth, and they are looking for an exceptional Account Manager to help them unlock the full potential of their existing customer base.

This is not a transactional sales role.

It’s an opportunity to take ownership of a valuable portfolio of customers, build deeper relationships, identify untapped opportunities and significantly increase customer value with the autonomy, support and financial rewards to match.

Please note, you will be on the road across the country 2-3 days per week, and in their offices in Carnforth the rest of the time.

 
What You'll Be Doing

• Take ownership of a portfolio of existing customer accounts
• Build strong, long-term relationships through regular and meaningful contact
• Identify opportunities to increase customer spend, product range and engagement
• Analyse account activity to identify growth opportunities and potential risks
• Re-engage customers who have reduced, paused or stopped ordering
• Use customer data and insight to understand behaviour and inform your approach
• Develop tailored account strategies using calls, emails, customer visits, samples and campaigns
• Identify opportunities to introduce customers to new products and services
• Work closely with the wider team to maximise the potential of each account
• Maintain accurate and meaningful records within HubSpot CRM
• Report on account performance, opportunities and customer insights
• Respond quickly and creatively to changes in the market

Who Are We Looking For?

We’re looking for someone who combines commercial instinct with exceptional people skills.

Someone who enjoys talking to customers, asking good questions, spotting opportunities and making things happen.

• Hungry – motivated, proactive and driven to achieve results.
• Humble – a team player who listens, learns and builds trust.
• Smart – commercially aware, curious and thoughtful in your approach.

• Comfortable building relationships remotely and face-to-face
• Commercially curious and interested in understanding customer behaviour

• We’re looking for a proven track record in sales, account management, customer success or a similar commercially focused role.
• You should be able to demonstrate experience of developing existing customer relationships and turning those relationships into measurable growth.
• Experience within education, creative sectors or B2B sales would be advantageous, but it’s not essential.
• What matters most is your commercial ability, your energy, your approach to relationships and your appetite to make an impact.

• £50,000 basic salary
• Uncapped commission, based on turnover and linked to Gross Profit
• Vehicle allowance
• Genuine autonomy and ownership
• Scope and budget to develop your own ideas and strategies
• Direct access to and support from the company directors
• The opportunity to have a tangible impact on the future growth of the business
• A supportive, entrepreneurial environment where your contribution is valued

IND25