Quick Overview
Job Description
About the Role
Own end-to-end marketing for an AI platform serving the hospitality sector. This hands-on role spans product marketing and demand generation, using experimentation and AI-enabled workflows to build scalable marketing programs.
What You'll Do
Develop product positioning and messaging, and build marketing site content for different customer segments.
Create video content, use cases, webinars, and other materials that communicate product value.
Research competitors and the market to inform go-to-market strategy.
Own blog content, design assets, and experiments with newsletters, podcasts, and influencer partnerships.
Plan and execute field marketing, including events, conferences, and relationship-building activities.
Develop thought leadership content for company leaders across LinkedIn and other channels.
Direct and optimize paid advertising campaigns.
Improve signup funnels and build targeted lead generation programs.
What We're Looking For
At least 5 years of marketing experience in B2B SaaS or AI, with end-to-end campaign ownership from positioning through execution.
Experience with paid acquisition, conversion metrics, funnel optimization, and A/B testing.
Experience across inbound channels such as SEO, content, and LinkedIn, as well as outbound campaigns, events, and field marketing.
Ability to develop messaging for technical or complex products and create content such as blog posts, case studies, video scripts, or use case documentation.
Experience planning webinars or virtual and in-person events, and conducting competitive and market research.
Comfort working at a fast-growing company and running multiple marketing experiments; hospitality experience is not required.
A strong portfolio demonstrating campaign ownership and measurable outcomes; experience collaborating with designers or leading marketing teams is valuable.
Compensation & Benefits
Base salary is $150,000 to $240,000 annually, with 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available.
Location
On-site in San Francisco, California.