Quick overview
Job description
- Establish clear creative and experience direction for assigned products and initiatives, connecting customer needs, brand expression, and business goals.
- Translate ideas into compelling concepts, polished interfaces, and interactive prototypes that help teams evaluate and refine solutions.
- Set a high standard for typography, layout, color, imagery, hierarchy, and interaction design.
- Lead constructive critiques, providing specific, actionable feedback that improves the work and develops each designer’s judgment.
- Stay involved from early exploration through implementation, ensuring the delivered experience reflects the intended design.
- Manage, coach, and develop UX/UI and product designers through clear expectations, regular feedback, and meaningful growth opportunities.
- Delegate with clear ownership, giving designers the context and support needed to make decisions and deliver.
- Coordinate internal designers and contract partners to maintain consistent quality and accountability.
- Partner with design leadership and Design Operations to balance capacity, priorities, and development needs.
- Build a collaborative environment where designers share ideas, challenge assumptions, and take pride in their craft.
- Turn complex requirements into clear user journeys, flows, interfaces, and prototypes.
- Adapt experiences to the needs of each surface while maintaining a cohesive Taco Bell identity.
- Incorporate research, customer feedback, analytics, and accessibility considerations into design decisions.
- Partner with the Design Systems team to evolve reusable patterns and components that support both consistency and creative expression.
- Consider real restaurant conditions, including viewing distance, speed of interaction, operational needs, and hardware constraints.
- Collaborate with Product and Engineering to clarify requirements, assess feasibility, and resolve tradeoffs early.
- Work with Brand Creative, Marketing, and Content Strategy to translate campaigns and brand assets into effective product experiences.
- Present design recommendations with clear rationale, connecting creative choices to customer and business outcomes.
- Establish clear review points, document decisions, and resolve conflicting feedback so work can move forward.
- Ensure designs include the interaction states, annotations, assets, and specifications needed for implementation.
- Participate in design QA and support the resolution of visual and usability issues before release.
- 6+ years of relevant experience in UX/UI, product design, or digital experience design.
- 4+ years of design management experience in an agency or corporate environment, including direct responsibility for coaching and developing designers.
- Exceptional visual design skills, demonstrated through a portfolio of distinctive, thoughtfully executed digital experiences.
- Advanced, hands-on Figma proficiency, including Auto Layout, components, variants, variables, shared libraries, responsive layouts, and interactive prototyping.
- Strong Adobe Creative Cloud proficiency, particularly Photoshop and Illustrator, with the ability to create, refine, and prepare visual assets for digital use.
- A track record of translating brand identity into usable, accessible interfaces and cohesive experiences.
- Experience guiding work from discovery and concept development through production and launch.
- Strong understanding of interaction design, information hierarchy, accessibility, and design systems.
- The ability to explain design decisions clearly, navigate feedback, and build productive relationships across disciplines.
- Sound judgment in balancing creative ambition, customer needs, delivery timelines, and technical constraints.
- Experience with kiosks, digital menu boards, retail, hospitality, or other connected physical and digital experiences.
- Motion design or micro-interaction skills that strengthen usability and brand expression.
- Familiarity with front-end development concepts and close collaboration with engineers.
- Thoughtful use of AI tools for exploration, prototyping, and documentation, supported by strong creative judgment and attention to quality.
- The team delivers polished, recognizable Taco Bell experiences that are clear and easy to use.
- Designers understand the creative direction, own their work, and demonstrate growth in craft and decision-making.
- Cross-functional partners receive clear recommendations, timely decisions, and implementation-ready designs.
- Shared patterns improve consistency and delivery efficiency across surfaces.
- Design quality carries through to the launched experience, with outcomes evaluated against agreed customer, business, and operational goals.
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