Inside Sales Representative

Job Description
Job Description
Description:
The Inside Sales Representative’s primary responsibility is to support the outside sales team by managing day-to-day sales activities, qualifying and developing opportunities, and ensuring timely and accurate follow-up with customers and distributors. This role also manages a portfolio of smaller and developing customer accounts, drives pipeline growth, and collaborates closely with marketing, product management, and field sales to support revenue growth and deliver a seamless customer experience.

Key duties include

Support the outside sales team by qualifying leads, developing opportunities, preparing and following up on quotes, and providing ongoing account and sales support.

Identify and qualify potential customers through outbound calls, emails, and other lead-generation activities
Serve as a primary point of contact for customers and distributors on pricing, quotations, and order-related inquiries in support of outside sales efforts
Own and manage a portfolio of smaller and developing customer accounts, including relationship management, opportunity identification, and closing sales
Coordinate closely with outside sales representatives to share account insights, schedule meetings, transition growing accounts, and ensure clear ownership and coverage
Respond to inbound inquiries, follow up on marketing-generated leads, training events and trade shows
Conduct research to understand customer needs, applications, pain points, and purchasing behavior
Prepare, deliver, and follow up on quotes, sample requests, and product information for both assigned accounts and outside sales support
Manage sales opportunities through the pipeline—from qualification through closing using Salesforce CRM
Maintain accurate, timely, and complete customer, opportunity, and activity records in Salesforce to ensure pipeline visibility and forecast accuracy
Collaborate with marketing and product teams to align sales activities with campaigns, promotions, and product initiatives
Participate in ongoing training to strengthen product knowledge, sales skills, and understanding of IDEC solutions
Escalate complex technical questions, negotiations, or strategic opportunities to the Inside Sales Manager or outside sales team as appropriate
Consistently meet or exceed assigned sales targets, account growth goals, and activity metrics
Requirements:
2+ years of inside sales, sales support, or account management experience in a B2B sales environment
Hands-on experience using Salesforce as a CRM to manage accounts, opportunities, and sales activities
Strong customer communication and relationship-building skills
Proven ability to manage multiple accounts and priorities simultaneously
Highly organized with strong follow-up, time-management, and attention-to-detail skills
Team-oriented, self-motivated, and results-driven mindset
Proficient in Microsoft Office Suite (Excel, Word, Outlook, Teams)
Previous inside sales experience within industrial distribution and technical B2B sales organizations
Technical background or exposure to electronic components, industrial automation, controls, or related products
Ability to understand and discuss technical product features, datasheets, and basic specifications
Experience directly supporting outside or field sales teams