Head of Brand & Digital Marketing

The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation and one of the most well-known brands in the world.
71.50 per hour
Fully onsite Monday-Friday 8am-5pm. CONTRACT TERM
6 month contract with high likelihood of extension/conversion to full time employee.

This role leads end-to-end execution of new product launches across the client's digital storefront, owning the Product Finder and guided selling experience, product specification governance, and product comparison tools. The role also serves as the primary cross-functional business lead for launch go-to-market (GTM) efforts across eCommerce and marketing divisions, driving operational excellence and monitoring launch-related KPIs. Lead end-to-end execution of new product launches across the client's digital storefront.

Coordinate launch readiness across category, merchandising, engineering, marketing, and content points of contact. Ensure products launch on time with complete assets, specs, pricing, and merchandising. Continuously optimize recommendation and sort order logic based on customer behavior and business priorities. Manage governance of product specifications and technical content. Partner with Product Information Management (PIM) teams to improve data quality. Serve as the primary business lead related to launch GTM across eCommerce and marketing divisions.

Drive alignment on project priorities, timelines, risks, and dependencies. Proactively identify risks and develop mitigation plans to ensure successful delivery of launches. Develop standardized processes for the digital shopping experience. Create playbooks and best practices for launch GTM on the client's digital storefront. Monitor and report on KPIs, including product launch success rate, SLA alignment, Product Finder engagement, product spec accuracy, PDP performance, and related metrics. Use customer insights and analytics to identify opportunities and recommend enhancements.

Bachelor's degree in Marketing, Business, Operations, or a related field.
~5+ years of experience in eCommerce, digital product operations, or digital experience management.
~ Experience partnering with product, engineering, UX, analytics, and marketing teams.
~ Strong knowledge of CMS, PIM, product catalog management, search, taxonomy, and digital merchandising platforms.
~ Proven ability to manage multiple complex initiatives in a fast-paced environment.
~ Excellent project management, communication, and stakeholder management skills.
~ Strong analytical and problem-solving capabilities, with experience using data to drive decisions.
~ Fluent in Microsoft Word, Excel, and PowerPoint.
~ Fluent in JIRA, Confluence, or equivalent project management systems.
~ Stakeholder Management
Process Improvement