Quick overview
Job description
At Accor, we believe in creating meaningful experiences and vibrant workplaces where people feel welcome and valued. As one of the world’s leading hospitality groups, Accor is home to over 5,000 properties across 110 countries, united by a shared commitment to excellence, innovation, and our signature Heartist culture.
At Sydney Olympic Park, our precinct brings together three iconic brands, Pullman, Novotel, and Ibis. Each offering a distinct guest experience while sharing a unified team spirit. Whether it’s the upscale sophistication of Pullman, the modern comfort of Novotel, or the smart simplicity of Ibis, our hotels work together to deliver exceptional service in one of Sydney’s most dynamic and event-rich locations.
This is a rare and unqiue commercial opportunity to lead the sales and marketing strategy across three internationally recognised hotel brands, particularly as we are at the centre of Sydney Olympic Park, surrounded by world-class sporting, entertainment and business events.
As part of this precinct, you’ll be joining a collaborative, high-energy team that thrives on diversity, creativity, and connection. Lead by our General Manager, Craig Kelmar, we are proud to be part of a global network while maintaining a strong local identity, where every team member is empowered to grow, contribute, and make a difference.
Are you a commercially driven sales and marketing leader who thrives in a fast-paced, dynamic environment? Do you have the vision, energy and strategic mindset to drive performance across a diverse hotel portfolio?
We are looking for an inspiring Director of Sales & Marketing to lead the commercial strategy across our Pullman, Novotel & ibis Sydney Olympic Park. With a diverse portfolio of accommodation, food and beverage offerings, and a calendar of major sporting, entertainment and corporate events, this is an exciting opportunity to lead a high-performing commercial team in one of Sydney's most dynamic hospitality destinations.
Reporting to the General Manager, the Director of Sales & Marketing will provide strategic leadership across Sales, Marketing, Revenue and Reservations, driving market share, revenue growth and brand positioning across the precinct. This role will play a pivotal part in shaping the commercial direction of the business, developing strong market relationships and maximising opportunities arising from the precinct's unique event-driven environment.
In this role, you will be responsibel for:
Commercial Strategy: Develop and execute an integrated sales and marketing strategy that drives revenue growth, market share and profitability across all three hotel brands.
Sales Leadership: Lead and inspire the sales team to identify new business opportunities, strengthen existing partnerships and deliver against ambitious commercial targets.
Event-Driven Business: Capitalise on the precinct's extensive sporting, entertainment and major event calendar, maximising opportunities across corporate, leisure, group and event segments.
Marketing & Brand Positioning: Oversee the development and execution of innovative marketing strategies, campaigns and initiatives that strengthen brand awareness and drive demand.
Revenue Optimisation: Work closely with Revenue Management and Reservations to maximise performance, optimise distribution channels and ensure a strategic approach to pricing and demand management.
Strategic Partnerships: Build and maintain strong relationships with key clients, event organisers, tourism bodies, corporate partners and industry stakeholders.
Market Intelligence: Monitor market trends, competitor activity and changing customer behaviours to identify opportunities and maintain a competitive advantage.
Team Development: Lead, coach and develop a high-performing commercial team, fostering a culture of collaboration, accountability, innovation and results.
Cross-Functional Collaboration: Partner with hotel leadership teams to ensure commercial strategies are aligned with operational capabilities and the overall guest experience.
- Proven experience in a senior Sales & Marketing leadership role within the hotel or hospitality industry.
- Strong commercial acumen, with a demonstrated ability to drive revenue growth, market share and profitability.
- Experience leading multi-segment sales strategies across corporate, leisure, group and MICE markets.
- A strong understanding of revenue management, distribution channels and digital marketing.
- The ability to identify opportunities, challenge norms and translate strategy into measurable results.
- Exceptional stakeholder management and relationship-building skills.
- A collaborative leadership style, with a passion for developing talent and building high-performing teams.
- The ability to thrive in a fast-paced, constantly evolving environment where no two days are the same.
Why Join Us?
- Be part of a collaborative, multi-brand precinct team in a dynamic location.
- Access extensive career development opportunities within Accor Hotels.
- Enjoy exclusive staff benefits, worldwide discounts, and wellbeing programs.
- Play a pivotal role in shaping guest experiences and loyalty in one of Sydney’s most exciting hospitality precincts.
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