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Data Scientist (Marketing Analytics) - W2 Only

Nasscomm, Inc.United States🇺🇸United States

Quick overview

SeniorityMid Senior
Work modeOn Site
LocationUnited States
SQLPython

Job description

Job Title: Data Scientist , Marketing Analytics
Location: Hybrid (Require occasional onsite to Client office as per needs*)

Duration: 5+ months Contract

*Travel is required once every quarter for PI planning ( Mandatory). Occasional/Ad hoc travel maybe expected once a month from Tues - Thursday.

SQL is a mandatory skill. In addition to SQL , Python or R is required

Job Description:

Description : The Senior Data Scientist, Marketing Measurement will design and execute rigorous analyses to measure the impact of marketing initiatives and customer strategies. The role will evaluate experimental and quasi-experimental results, translate findings into clear business recommendations, and strengthen measurement approaches across marketing programs.

Mandatory :

  • SQL (Advanced)
  • Python or R ( at least on) experience with experiences in Marketing Analytics.

Story telling: Being able to explain complex analytical results to stakeholders in a business-friendly language

Preferred Skills: Campaign Effectiveness Management, Customer Segmentation, Marketing Analytics, Promotions mgmt. and effectiveness.

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