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Duales Studium Marketing (B.A.) am Campus oder virtuell

IU Internationale Hochschule GmbHHannover, Niedersachsen🇩🇪GermanyPosted 4 Aug 2026

Why this role stands out

This unique dual study program offers you the perfect blend of academic theory and hands-on professional experience, allowing you to build a specialized career in digital business or online marketing while your tuition fees are fully covered. You will thrive in this role if you are a creative communicator eager to shape brand strategies and gain immediate impact in the industry through a flexible, practice-oriented learning environment. Apply now to jumpstart your marketing career with a recognized degree and the support of a dedicated academic community.

Quick overview

Salary€320 - €375/mo
SeniorityEntry Level
Work modeHybrid
LocationHannover, Niedersachsen, Germany
Posted2 months ago
IllustratorPhotoshop

Job description

Duales Studium Marketing (B.A.) | Hannover, Germany | On-site

We are seeking enthusiastic individuals to join a leading educational institution offering innovative dual study programs in marketing. This is a fantastic opportunity to gain practical experience alongside academic learning, setting you up for a successful career.

  • *The Role**
  • Responsible for the conceptualization, creative execution, and implementation of marketing strategies.
  • Involved in the development and redevelopment of innovative marketing and sales concepts, including brand and category management.
  • Develop, plan, and execute sales and communication strategies, including all B2C initiatives.
  • Create and analyze reports to measure marketing campaign success.
  • Analyze and optimize product assortments, including assortment discussions, new product preparation, delistings, and merchandising advice.

  • *What You'll Need**
  • (Technical) university entrance qualification, a qualified vocational training certificate, or state-certified technician/business administrator qualification.
  • German language proficiency at B2 level.
  • Demonstrated interest in advertising, marketing, and sales.
  • Economic mindset and strong organizational skills.
  • Communicative, team-oriented, and creative.
  • Good to very good English language skills.
  • Familiarity with systems like CMS, HTML, Photoshop, Google AdWords, Typo3, or Illustrator is advantageous.

  • *What's On Offer**
  • A state-recognized Bachelor's degree with practical content.
  • Dedicated academic and career support.
  • Learning in small groups with personal interaction with educators.
  • Potential for a monthly salary of €320 - €375 gross (depending on the company).
  • Covered tuition fees of up to €789 per month.

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