Exec Director - Marketing Science (Econometrics / MMM)

Are you an experienced analytics / marketing science professional with experience of consulting across client MMM / econometrics projects?

This role is within the Marketing Science team of a well-known media group, based in Central London.

The role is focussed on a key client who specialise in data-driven marketing campaigns.

You must have strong experience of econometrics projects (client consulting and previous model building) to be considered for this position.

Salary to £95,000 + a range of fantastic benefits.

Role Summary;

Responsible for the project management of the advanced marketing analytics programme through the clients team based in London, specifically MMM projects.

You will be a key client contact for the team and agency, delivering strategic consulting, client presentations and updates.

Responsibilities;

This is a pivotal role within a highly strategic and data savvy global account and must ensure:

• Be the primary day-to-day contact for the client and team enquiries
• Manage project plans for the client
• Be capable of delivering modelling output to clients via presentations and dashboards
• Work closely with clients to understand their business objectives and provide strategic insights and recommendations.
• Support and mentor junior team members
• Hands on presentation development and delivery of summary presentations, meta analyses, and thought leadership from client analytic engagements.

Experience Required;

• Experience with business intelligence, advanced marketing analytics, marketing mix modelling, econometrics or related analytics experience.
• Have experience of delivering complex multi-market MMM projects – in particular retail.
• Have knowledge of R, SAS and other econometric applications.
• Have experience of Tableau visualisation dashboards – ideally, considerable hands-on knowledge
• Strong working knowledge of Microsoft PowerPoint and Excel.
• Comfortable developing presentations using insights derived from analytics.
• Experience working in a global environment managing cultural, time zone, and working style differences.