The purpose of this role is to effectively and efficiently increase volume and market share through sales of the CooperSurgical Medical device portfolio of products. It is essential that good customer relationships are built and maintained, and that the territory is well segmented, and well covered.
High levels of integrity and self-motivation are required to do this role, coupled with the requirement for planning skills and absolute accountability.
Achievement of sales targets relative to the portfolio
Deliverance of non sales objectives
Presenting products and services to both Clinical and Non-Clinical stakeholders
The ability to work within the NHS and Private Sector
Knowledge and understanding of the NHS and its revenue streams along with its 3rd party supply chains
Education of customers on the features and benefits of each product, relative to their requirements
Effective territory planning at customer and account level, along with segmentation of the business
A clear understanding of the size of opportunity via business planning tools and market analysis
Promotional activity at local, regional and national exhibitions and sponsorship opportunities
Knowledge of the Theatre suite and its applicable regulations
Excellent communication skills with the ability to adjust communication style to suit the audience and gain buy in.
Work with the Clinical Support person and Marketing team to ensure support is delivered where applicable
Follow all CSI guidelines and Company Policies ensuring a professional manner and appearance at all times
Key Performance Indicators
Sales Target in GBP
Growth over Prior Year, prior quarter etc.
Annual Performance Reviews
Achievement of performance management objectives.
Prospect and development of enquiries in agreed targeted hospitals.
Preparation of business case and execution of plans aligned to business case
Key Competencies
Planning and Organising
Drive for Results
Team Working and Team Building
Client and Customer Focus
Business Acumen
Problem Solving and Analytical Thinking
Emotional Intelligence
Communications
Leadership
Selling and Influencing Skills
Coaching for Performance and Developing People
Process Excellence
HND or Degree preferably in a business-related discipline
Experience within a theatre environment
Knowledge of gynaecology and women’s health would be desirable